Designed as a centre of excellence, the BBC Experimentation and Optimisation team leverages its A/B testing expertise to help embed this discipline into products and support data-driven decision-making at the BBC.
As a Solutions Engineer, my role includes the following responsibilities:
Creation and launch of AB tests (on bbc.com, bbc.co.uk/radio bbc.co.uk/music etc.).
Coding and support of an npm package to link Optimizely and Adobe DAx comscore.
Organisation of technical kick-off and demos with several teams.
Passed and encourage technical knowledge sharing between teams.
Spoke at a number of internal conferences to demonstrate the added value of AB testing.
Raised support tickets and tracked issues in Optimizely.
Wrote a solid technical documentation and rigorous QA processes around tests.
Owned the Optimizely technical knowledge and made a fully-working POC for each stack available (Web, Full Stack and Mobile).
Made a Node Slack + Zapier + Optimizely integration to better monitor Optimizely activity.
Made a Facebook Messenger bot POC with embedded AB testing.
Made a POC for Headline Testing.
Built multiple Optimizely's extensions to ease test creation.
Grew our internal newsletter audience.
Created segmentation tests.
Created redirect tests.
Reviewed the code of several teams.
Led the recruitment of another Solutions Engineer.
✓ Started and scaled a business (from 0 to profitable, from 0 to X clients ).
✓ Identified new clients and opportunities .
✓ Helped companies and startups from different sizes (Mention, Orange, Wisepops...) developing new products and business opportunities.
Mention is a well-knowned startup based in Paris. After a couple of years they have more than 4,000 enterprise clients (like MIT, Adobe, Microsoft, Hired) in over 125 countries.
As a freelancer I worked with them extensively and was involved in two successful projects.
First, was SEO technical changes, which resulted in 3.7X increase in traffic ($100,000 in ARR in 6 weeks). For example, I redo completely the homepage as well as the customer page.
Also, HubSpot (an inbound Marketing & Sales software company) refers to Mention as 'one of their top French customers' in terms of both conversation rates. Indeed, many of the pages I coded convert at over 50% rate and volume (they generate 1000+ leads per month outside of trial signups).
Hereyoua.re is an online publication providing insight into what is happening in the most inspiring cities in the world, the forthcoming trends, the new cultural and social stakes, with the ambition to bring you off the beaten track and the comfort zone.
During three months Julien Lacheray, my client, and I iterated to build the website from A to Z.
The website structure is based on a fully customizable Wordpress theme I created. Concerning the design part it has been provided by another designer.
• Coding of social media apps (Facebook) for clients such as Disney, L’Oréal and Orange.
• Setting up and create the new Wordpress theme for the company's blog
• Integration of some various landing pages
• Global redesign of the interfaces. Objectives: improve the performance, SEO and Lead qualification
• Dealing with REST APIs (Pipelinedeals & Mailchimp)
• Enhanced the workflows thanks to Grunt.
• Responsive design on all the landing pages.
• Setting up some new tools and following up.
• Using the coding standard as long as the good practice of collaborative work (Github, ticketing, wiki)