LA Design Practice

GRACE proudly profiles and shares natural, cruelty-free and low-toxic products with an incentive of helping to get the word out there about the amazing people behind the brands they stock and their stories, which led to such innovations. Devout lovers of all things natural yet luxurious, GRACE are passionate about using products that harness the power of natural ingredients. We needed a brand that represented this ethos – a brand that not only emphasises a quality, organic and cruelty-free product but a brand that can do so whilst competing with the major brands of the cosmetic world. Promoting the same elegance, style and charisma the leading brands do, yet with a transparency and trust that the products are made with love and quality, organic ingredients that are not only good for their customers but good for the world they live in.

Based in London, ‘House & Home’ are at the forefront of interior design. Their business has been growing rapidly over the last few years, and they contact us looking to freshen up their identity to attract new customers and bring the brand up to current design trends. ‘House & Home’ wanted to create a new set of stationery, and to freshen up of their existing branding and identity. With their new flagship store re-opening in London, they wanted a brand that was reflective of both their refurbishment and ethos. Taking inspiration from House & Home’s traditional French interior and slick, clean, modern lines, we wanted to merge the styles and create a brand that was minimal, fresh and had a super clean feel. The project included a complete logo redesign, including brand guidelines, typography usage, colour palettes, patterns, a set of icons, corporate stationery and invoices.

GQ (formerly Gentlemen’s Quarterly) is an international monthly men’s magazine based in New York City. The publication focuses on fashion, style, and culture for men. GQ Style is a portal for male fashion advice and tips where men can search and view latest collections, collect style advice and tips across all casual, formal and dress styles in a blog-like format. We decided to opt for a colour palette that was different to GQ’s usual colour preferences and create something visually bold, engaging and with colours that both clashed and complimented each other. This intensity of colour paired with a very linear and direct layout helps create a look that is contemporary, stylised and recognisable within the GQ brand.

London’s most exclusive membership establishment. Tucked away in Fitzrovia, Project is conveniently situated just off central London’s Oxford Street, made only to be found by London’s Elite. Established in February 2012, Project has successfully dominated and transformed the West End night life scene. It is no surprise why Project boasts a world class DJ rosta and why they continue to choose to play a set or two at the mecca of house and dance music. Project creates the ultimate hedonistic clubbing experience both effortlessly and perfectly. Project is one of the world’s leading exclusive night clubs specialising in house music with the world’s top DJs and artists playing throughout the year. It’s a playground for the celebrity elite and owned up by some of the Europes most exciting entrepreneurs.

Hemp Products Australia is based on the philosophy that within nature a myriad of healthy alternatives can be found to help our bodies feel, look and work as mother nature intended. With a large range of Hemp Products from skincare, health supplements and recipes.

Databot specialises in connecting inventory systems to warehouses.