Boreas presented us with the unique challenge of promoting an app and its purpose by showing its effectiveness in the real world rather than demonstrating the function of the app itself. With the theme being relatable, that of a struggling artist, we utilised a combination of local talent, video, narrative and animation to represent the premise of Boreas.
When the creator of Zophonos sought us to create a proof of concept video for their patented and proprietary Sound Mapping System, we jumped at the opportunity to play a part in the development of a game-changing product. We were able to avoid explaining the technicalities and engineering behind Zophonos and instead create a visual representation of how it works.
