It's a known fact that online gambling is the most profitable business on the internet. That is quite easy to engage users to such kind of online game - people love casino games and get back to them over and over again. It's never been easier to run your own Casino virtually with unique complete online Casino software solutions we propose for sale. Our company is a casino software provider and our turnkey Casino solution represents a package of all the most popular online casino games: Texas Hold'em Poker, Blackjack, Roulette, Craps, Video Poker and Slots. This end-to-end online casino software package is perfect for growing a successful online casino. Our casino software company proposes different options for casino gaming software suite - you can start with a couple of games and add new ones as your players database grows, so to sustain the players' interest and engage them to get back to your online casino over and over again. If you would like to add casino games that are currently absent in the list of our turnkey solutions we can propose our online casino development services and create game specifically for your needs. We will also develop a casino website design according to your specific requirements and meeting your highest expectations.
DEPLOYMENT OPTIONS
Web version is standalone Flash game playable through Internet browsers on any personal computer with payment gateways integration and in-game currency.
If you need bitcoin casino software, bitcoins can also be integrated additionally for payment transaction a part from traditional currency like USD.
Social version runs as an application on Facebook or other social networks.
game Features
Texas Hold'em, Slots, Roulette, Blackjack, Video Poker and Craps within the single online casino application
Bonuses: daily bonus, time bonus
Experience, user levels
Achievements
Leaderboard
Full-featured admin panel for managing all the games from the single place
News, ads
Social features: invitations, social sharing
Unique design and sounds
3D tables and animations
As casino game developers we can provide a wide range of development services for improving your online casino on ongoing basis. We will take care of all the technical side to let you concentrate your efforts on marketing and business growth.
The development of a casino website requires a lot of time and money. Therefore, entrepreneurs have to make a choice between an online standalone poker business and a turnkey white label casino. In this article, we will help you choose the best casino solution.
What Is a Standalone Casino Solution?
This is a turnkey online casino solution that you can fully customize. You choose the turnkey casino software, design, concept, promotion, business strategy, and all the other aspects on your own. The only thing that you won't have by default is a license. You will have to get one yourself. This is not a problem at all if you choose a developer that will provide you with high-quality software. Keep in mind that starting a standalone casino will require big monetary investments.
What Is White Label Casino Solution?
Having a white label casino solution is like opening a franchised coffee shop. You just rent or buy a gambling website that has all the needed features, such as games, bonus and payment system, and even marketing promotion. In this case, you can't choose the design and you don't have a say when it comes to the creation of a gambling menu. Even your website’s marketing will not be up to you. You will not have the opportunity to set up your online casino in the way you want – the company you purchased the label from will do all of the above for you. However, white label gambling platform providers provide you with:
absolutely legal license;
the best white label casino software.
Also read: How to Start an Online Casino in the UK
Pros and Cons of White Label and Standalone Casino
Both options have their own pros and cons depending on your budget and other conditions. White Label Casino
Pros:
Minimum starting investment. The amount of money you need to open a gambling establishment on your own is several times higher than what you need to invest in a turnkey white label casino.
No fear of big wins. One of the main reasons why novice entrepreneurs in the online gambling industry go bankrupt is the large winnings. What you invest in opening an independent gambling website is only the beginning of your financial expenses. With the white label model, the payout system is distributed between the developer and white label casino providers: the provider is responsible for large jackpots, and the entrepreneur is responsible for bonus and prize money.
High-quality consulting services. Only qualified managers with extensive knowledge of the gambling industry should work with online casino clients. Otherwise, the reputation of the brand and the popularity of the resource as a whole may suffer. In the white label concept, the “parent” operator is responsible for consulting services, which guarantees a high-quality service for your clients.
Settlement of formalities. With the white label format, an entrepreneur does not have to worry about resolving any technical difficulties that occur on the website, settling legal issues, or other formalities. This is the responsibility of the company that develops the turnkey online casino for you.
start standalone casino
Thanks to these white label casino benefits , almost everyone has the opportunity to open an online casino almost instantly, without the need for help from credit funds or other loans.
Cons:
Limited choice. The supplier selects almost everything – games for your online casinos, payment systems, additional software. However, different providers offer different conditions for young brands: some developers give their customers more freedom of choice when it comes to certain features.
A fixed number of settings in the gambling platform. One of the main disadvantages of white label casinos is that the client receives a ready-made product with an already fixed list of settings, which can only be modified by the developer company.
Limited ways to promote your gambling platform. Operators that provide white label services are very concerned about their reputation. Therefore, it is highly likely that a young entrepreneur will have to listen to the opinion of the provider regarding the marketing campaigns, or even completely remain under the provider’s control.
Standalone Casino
Pros:
Lack of payments to the third party – the franchisor.
The opportunity to bring to life your own vision of a successful online casino.
Cons:
The cost of such a project is much higher than a white label casino.
The development will take at least a few months.
The owner needs to conclude agreements with each provider of gambling software and payment services.
How We Can Help You
Our team is ready to create casino solutions of any complexity. Tell us about your project, give us your name and email address, and we will quickly contact you to discuss the next steps.
Gambling has always been and remains a favorite pastime of the British folk. Despite the fact that classic land-based casinos are increasingly fading into the past, especially in the context of a prolonged pandemic, the citizens of the United Kingdom do not change their favorite habits, preferring online gambling as an alternative. According to statistics, the global share of online casinos over the past 5 years has increased by 29% , and the size of gambling traffic is still growing rapidly. The British rightly believe that they have the right to spend their money on this type of entertainment. Almost every third adult Briton doesn’t miss the opportunity to try his or her luck in slots or at the gambling table. And some are so passionate about it that they are ready to buy an online casino themselves. The government does not object yet strictly controls the gambling market in order to protect the citizens from fraud and the British economy from money laundering. We present to your attention a guide across the best online casinos in the UK to help you navigate the choice of the best platform and indulge in all the benefits of online gambling .
ТОP 5 Online Casino Sites in the UK in 2022 Mansion
One of the best online casinos in the UK with a constantly expanding player-base. Here you will find the most popular slots from Playtech and Microgaming, a flexible system of bonuses and rewards, a responsive and friendly support service that can help you quickly solve your issue. After a simple registration, more than 200 games are available to pick from.
Pros:
Welcome offers in the form of deposit bonuses up to £500 with a special option for poker players;
Progressive jackpots going over £800k;
More than 10 ways to deposit and withdraw;
Secure player data protection with an SSL certificate and firewall.
Cons:
x20 wager for the amount of the bonus + deposit;
Not the fastest withdrawal (from 2 days).
The casino has toll-free UK phone support and supports multiple currencies. Licensed in Gibraltar and the UK. Mr Vegas
If you think that a new site cannot be successful simply because it hasn’t yet had a chance to stand the test of time - we beg to differ. Mr Vegas is one of the relatively new online casinos in the UK (founded in 2017) that managed to gain huge popularity in less than a couple of years. There are hundreds of video slots and games from the most popular developers that can be played on both desktop and mobile devices.
Pros:
Attractive conditions for beginners - bonuses for 1st,2nd, and 3rd deposits and free spins;
Tables with live dealers;
Quick withdrawals (within 24 hours to e-wallets);
Live chat 24/7.
Cons:
Low withdrawal limits (€3,000 per week, €6,000 per month);
Support is not available by phone.
One of the main advantages of this establishment is its high reliability and safety. Mr Vegas is among the most trusted online casinos in the UK operated by a company licensed under the Malta Gaming Authority (MGA). This means that playing at Mr Vegas, you can be sure of fair play and the safety of your data and money. Casumo
This award-winning establishment is the most innovative one on our list of online casinos in the UK. Here you get a range of games from the top developers. Space design, branded selections, and a unique loyalty program make it interesting and attractive for both beginners and experienced gamblers. The dedicated app is only available for iOS, but you can play in any browser that supports HTML5 (Chrome and Mozilla Firefox are recommended as the fastest). Perfect usability makes Casumo one of the best online mobile casinos in the UK. On top of that, it boasts multilingual support and secure banking.
Pros:
High RTP 95+;
Wide selection of 850+ games;
Cheap starting deposit (from £10);
No withdrawal limits;
Rich deposit bonus system and loyalty program.
Cons:
x30 wager;
No telephone support.
The site is licensed by the regulators of Malta, Sweden, Denmark, Great Britain, Gibraltar, also Certified by RNG, which guarantees 100% fair play, etc.
At the same time that land-based gambling accessibility decreased, online websites continued to operate. To stay afloat, they, like any other business, had to reconsider basic promotion strategies. Let's delve deeper into this topic and, through event analysis, consider the best options for user interaction. Before talking about casino online marketing, we should analyze the state of the industry and the events that affect its development. The principal event that changed the whole world was the Covid-19 pandemic. It hastened the global downfall of many land-based gambling venues such as casinos, clubs with EGMs, horse racing tracks, lottery retailers, poker rooms, etc. Essentially the sector has been hit by a triple whammy that has seen entire populations going on lockdown - there has been a notable reduction of in-game activity. That is due to the unemployment rate rising (e.g., in the U.S., by the end of 2021, it came to 5.3% .) It is equivalent to that in 1990 when it stood at 5.6%. As of January 22, the figure was 4% . It is a kind of indicator of changes in the economy and politics: when they grow at a healthy rate, the job market is plentiful, and the unemployment rate drops. In addition, there was a decreased interest in games at the beginning of the pandemic: in 2020, it fell by 12.1%. Apparently, it was not for long, as the industry's revival was aided by the law legalizing sports bets in 6 states (Colorado, Illinois, Michigan, Montana, Tennessee, Virginia) and Washington, as well as the District of Columbia. The sector's revenue was boosted significantly by iGaming, which brought in nearly $1.6 billion in the markets that operated last year. That means unprecedented profitability in online gambling. So that this is not a simple statement, we suggest considering casino promotion ideas that will help grow your business and attract more potential customers. And we'll start with the basics - with the creation of an attractive and at the same time reliable website. Read on to find out how to do this.
Create a reliable website
The gambling industry is one of the pioneers in internet development, so it is more important than ever to keep up with the trends. Essentially gambling contains audio-visual and tactile technologies that excite the human senses. That is, a key casino promotion strategy is based on experiential marketing. It effectively influences visitors’ behavior, satisfaction, and loyalty. Internet pages with distinct personalities and aesthetics are in demand and become more significant than their standard counterparts. The only parameter that affects all aspects of an individual is the quality of service. Creating a poker website is a more complex task than an online shop on Shopify: you have to go through a series of steps before you get an effective tool. So this includes the following processes:
Based on all of the above, anyone can create a website. The main thing is to work hard and find investors. Note! Study online gambling on mobile devices. To date, some technologies have accelerated the speed of data processing.
Start a blog with SEO in mind
According to BrightEdge Research, 53% of internet traffic comes through organic search, with paid providing roughly 15%. SEO strategies help get a loyal customer base and improve the ranking in search. In addition, the main difficulty with which such websites are usually faced is their blocking by Google or other search engines. That is often due to the use of Black Hat SEO. In addition, obtaining backlinks in a highly competitive market is also a complex process - you are likely to encounter refusals to post proposals related to gambling promotion. So you should accept that the optimization of casino sites is expensive. Today, digital marketing built on the use of honest SEO contains the next approaches:
If you wonder how to promote an online casino, you probably already know the answer yourself. Search engines do not rank stale content, so update it regularly. For this purpose, a blog with descriptions of the best tactics to win, new products that have just entered the market, trends, and news will be perfect.
Kickstart an affiliate program
Gambling affiliate networks connect publishers with an online casino affiliate program to promote related offers. Affiliate marketers will promote your businesses' products. After the sale, they receive a reward. They help operators reach the most relevant audience by encouraging them to click on the link and start playing. Let's talk more about how to find affiliate partners. To find the right partners, you should first identify them. For example, some media platforms ( AskGambler , AffPapa ) are quite able to provide your website with high traffic. That also includes trimmers that increase brand awareness. They are active and usually find potential customers on social platforms (Twitch or YouTube Live). Bloggers can also direct the audience to your webpage. Influencers often use LinkedIn or TikTok for this purpose. Pay attention to B2B resellers, who often work on an “invite a friend” basis. One of the most common deals with marketers is CPA - cost per acquisition. They ask for $0.50 – $20 per CPA offer , but it may depend on your market segment. You may also utilize FTD commission and revenue-share types. The first option involves receiving a reward only after making a deposit. The second type implies that operators set a commission plan. So, the launch of affiliate casino programs is quite a prevalent phenomenon and helps online businesses develop.
Be active in social media
The gambling market is highly regulated, making it even more challenging for companies to find new clients. Nevertheless, no one has canceled social media promotion - creating hype around new products will lead to popularity. For instance, 888 Casino has used this strategy to draw attention to blackjack. They recommended the game as “the next big thing” on various big platforms (Twitter, Instagram, and YouTube). So, let's examine some basic strategies to understand how to promote a gambling business.
In general, social media offers an excellent opportunity for a company to find a target audience, increase brand credibility and stand out from the crowd.
Make your users a newsletter readers
As mentioned earlier, a blog is a great way to grab a user's attention and build brand credibility. Among other things, the extension of the session encourages the visitor to play and try the described tactics of the game. But another equally important aspect of casino marketing strategy is the creation of an email newsletter, which will cause the reader a genuine delight. Yes, yes, don't discount email marketing. It still provides companies with a potential ROI of $44 for every $1 spent . To keep your subscribers up to date, you should take the following steps:
It will be easier to promote the gambling business by resorting to the described techniques. Highlight a reader or client in your newsletter to help subscribers feel included!
Let’s not deny: the current gambling market already has dozens of flourishing casinos worldwide that earn billions of dollars in revenue and entertain millions of players globally. Still, there’s no reason to think your business can’t compete with them by offering better service, beneficial promotions, and top-notch technologies. With the rapidly rising iGaming industry, you have thousands of possibilities to be in the top 20 casinos in the world. With this article, we want to encourage startupers and experienced business owners to move forward in developing their dream companies by finding inspiration from the leading market players.
These days, a lot of entrepreneurs are interested in creating a white label casino that has the potential to generate significant profit. Casino gambling is a lucrative business if you manage to create a name for yourself in the industry. While there is plenty of information on the Internet on how to start gambling business, what about risks? To minimize the chances of getting any problems, it is important to be prepared and take planning as seriously as possible.
Learn the math of laws and regulations
How to start an online casino? The first thing you should think about regardless of what type of casino games you plan to have on the site is the operating license. The license is a must-have for slots, sports betting, video games, poker, and other gambling-related games. The cost of licenses differs and they can be issued by different jurisdictions. It is important that the license you get is considered legal in a region where you plan to provide gambling services. If you have ever wondered if it’s even possible to have an online casino if you don’t have millions of dollars in your account, the answer is yes. When you build white label casino, you don’t have to purchase an operating license on your own. Depending on a chosen provider, you will get a sublicense under which you can operate without the fear of legal disputes. If any legal issues arise, they will be handled by your service provider.
Build a business plan
The process of white label casino development requires a business plan that will ensure that you know all about your future expenses. A thought-out business plan will act as the foundation for your success because there will be no place left for guesswork. It’s quite common for beginner entrepreneurs to skip this vital step. However, if you spend some time carefully calculating how much money you need, you won’t run into any unpleasant surprises. The most important points that should be included in your online casino white label plan are the following:
The cost of a casino solution with a license
When we compare white label and standalone casino, it’s obvious that the former will save you a lot of effort and money. Creating a casino from scratch means that you have to purchase a license on your own and the waiting period can take up to several months. With a white label casino, this problem is solved and you get a solution with an operating license. This will be a significant part of your casino expenses and should be included in your business plan.
Your team of online casino employees
How many people will you need on your team? Will they work remotely or in an office? To answer these questions, you should keep the scope of your future casino in mind. If you plan to have many white label casino games and additional features on your site, make sure that your team can handle the workload.
Brand development
As opposed to creating a franchise casino, white label casino solutions offer a lot more freedom when it comes to customization. You can choose a brand name, a domain name, a logo, and how your site will look. This can be both a blessing and a curse for some entrepreneurs. If you are not confident in your design skills, it is best to go to professionals who can create attractive branding for your business. In this way, you should consult designers and add any expenses related to their work to your business plan.
Additional marketing
You may want to go further with your marketing than envisaged by your white label casino provider. You may have to pay someone to write blog articles or make posts on social media, it all depends on your personal vision. Such additional expenses should also be considered.
Agreement with a provider
Another thing to remember is that you will have to pay a certain percentage to your service provider. This is the type of expense that will occur long-term, so don’t forget to subtract it from your potential profit. Based on the obtained information, you can make rough predictions of how fast you will be able to receive revenue. It may be necessary to make tweaks things along the way, but the real expenses shouldn’t differ too much from those in your business plan.
Create a forecast of all possible problems you might imagine and how you would resolve them
The next step after you have mapped out your business plan is to consider all things that can go wrong. It is best to be overprepared and have a plan B just in case some problems arise before or after your casino is already operating. For instance, some of the problems you may encounter when establishing your business:
Games can become less relevant
When you select certain white label casino software, you should still keep your finger on the pulse at all times. Gambling trends can change suddenly, as some games become trendy and others completely abandoned. Ignoring any changes will cause problems with traffic, so make sure your team is aware of any shifts.
Promotion not working as expected
In this digital age, it’s not enough to know how to start white label casino. One of the most important things to keep in mind is that the gambling market is competitive and overloaded with different options. You shouldn’t rely on just one method of promotion and it is a great idea to study what your competitors are doing. Creating a blog, being present on social media, offering free games, and using affiliate marketing — these are just some of the ways to keep your casino running...
The turnover of an online casino mainly depends on the brand's popularity, percentage of wins, and losses. Of course, you can gather all the public financial statements for a quarter and calculate an average income. However, this data will be unreliable because, to a large extent, it will be determined by the laws of strict secrecy. Let's try to calculate future revenues, anticipate risks and develop an effective strategy together.
The total size of the online casino market will reach a record $92.9 billion by 2023. Behind this figure are large corporations and small businesses contributing to market development. However, entrepreneurs will have to invest no fewer resources, efforts, and patience in the industry to make real money. Careful planning of the platform promotion strategy, search for investors, risk analysis, budgeting, data security, legal support, and many more tasks related to management can sometimes seem like Sisyphus's work. Yes, it is usually tricky: once your brand becomes a reliable service provider, the number of players will grow exponentially, bringing you the desired income.
In general, we have to learn how to calculate the logarithms of profit, calculate the likely risks, determine preventive measures, and analyze the state of our business. Also, as a bonus, we'll give you one of the most important secrets of success.
Calculating profitability of an online casino
Several vital metrics determine how well your business is doing. So, let's talk about two important KPIs. Gross Gaming Revenue (GGR)
GGR is a financial indicator determining the difference between net income and taxes. Many will find this KPI unethical because the entrepreneur is "profiting" from the loss of users. As Bertrand Russell said: “Everything is vague to a degree you do not realize till you have tried to make it precise.” Taxes can help build critical infrastructure and even reduce unemployment.
The formula for calculating gross gaming revenue is: Gross Gaming Revenue = Amount Wagered (AW) - Winning Payouts (WP).
AW represents the total amount of all players’ bets. WP is the sum of all payments to users. Note that GGR is equivalent to “sales” or “revenue” – not “profit” or “earnings.”
Then you should divide the resulting GGR by AW to calculate the margin. The higher the value, the more money relative to the AW the company will retain. Therefore, it is essential to raise payout percentages in online gambling, encouraging players to bet. A simple example
Having decided to launch your own digital business, you must analyze your competitors' platforms and identify several popular areas in gaming. Let’s take online poker and virtual slot machines. So, you have gathered the necessary financial information about payouts and total wages. To determine which type of game might be the most profitable, we must use a formula to calculate the margin.
Online poker
Virtual slot machines
Total wages
1.200.000
900.000
Winning payouts
1.500.000
700.000
Online poker: $1.200.000 - $1.500.000 = $300.000 $300.000 * 100% / $1.200.000 = 25%
Do the same with the calculation of virtual slot machines. The result is 22%. It turns out that online poker has higher margins and, therefore, more income. Net Gaming Revenue (NGR)
We have already learned how to calculate profitability. We need to determine net revenue or dividends minus all payments to players and tax deductions. The thing is that there is no traditional approach to measure this indicator because it is not connected with the mandatory fees. It depends on the luck of the players in the game. Look at a simple example of an acceptable NGR calculation. A simple example
Let's say you registered a company in France, where the tax on online poker is 36.7% per GGR. Users made bets for $10.000.000 and won half during the year while receiving about $1.000.000 in various benefits. To understand how well you and your service quality are doing, you should determine the GGR. It would be $5.000.000. Let's calculate the amount of all taxes: multiply the resulting value by the tax rate. It turns out to be $1.835.000.
NGR = (($10.000.000 - $5.000.000) - $1.000.000) - $1.835.000 = $2.165.000.
This KPI excludes royalties to providers, payments to affiliates, commissions of payment systems, staff salaries, etc.
Make your business work with a minimum of your time
Before launching an online gambling platform , you should research the industry:
In general, you should use all your skills as a project manager to see the multiple opportunities and benefits of the gambling business.
Think about finding reliable software vendors. After all, getting a finished product does not mean its viability - it may take a long time to test it, especially if you trust beginners. Conversely, if your suppliers are professionals and know the market, the cost of a mistake will be lesser.
Take care of the license - it is necessary to avoid becoming a one-day casino with a reputation for fraud. So, explore the list of countries with the lowest taxes on profits.
Here are a few more aspects that you can't ignore:
Choosing a reliable payment system.
Buying a memorable domain name.
Hiring a team of designers, artists, and developers.
Of course, you can't do it all by yourself. You have to look for a team of top specialists. Read more about how to do it and why 90% of your success depends on the team.
Team is everything
So, we're getting closer and closer to the main secret of online business - a dedicated team. Such people are difficult to find; moreover, many professionals may refuse the job offer because of the company's specifics. So when communicating with potential candidates, you should be frank and sensitive.
To make your brainchild work, take care to find the following staff:
Managers;
Customer assistants;
Player support & compliance;
Marketers;
Sales & business developers;
Information Security Specialists;
Technical team;
Accountants;
Account managers, etc.
These people will directly depend on your online casino profitability. None of them will want to get in trouble with the law if you offer a gray deal. So, start by finding lawyers to help you legalize your business.
White label solution providers will help make the project launch easier. For example, poker-developers.com offers several unique services related to delivering viable software. The company has 14 years of experience in game development. Its principal privilege is creating a fantastic experience, 24/7 customer support, the shortest possible product development time, and regular updates.
Also read: What Team Do You Need to Run Your Own Online Casino Business? Keep analyzing and growing
You can't build a business without a good pool of resources. But you can attract online casino business investments. To do this, you need to do the following steps:
Connections are everything. So be prepared to present a strong proposal through the lens of clear and accurate information. Venture capital firms are also worth contacting - an entrepreneur’s idea could be their next project .
If investing enables your business to grow and develop, you shouldn't overlook the state of the industry. After all, it will affect cash flow and help prevent possible risks. Take stats for 2021 . The pandemic spurred growth in the sector and predicted a 33% increase in the digital business share by 2025. But over the years, user preferences practically have not changed: analytical studies show the growing popularity of sports betting and casinos and a slight increase in the area of casinos. So perhaps you should always consider market trends to get users' attention. But to protect them and yourself, you have to rely on project management...
In the iGaming industry, the white labeling business model has become a quick fix for many newcomers. But how reliable is it, and how to find the best one among the significant number of service providers? This is what we will talk about in this guide. White label casino games are considered an excellent possibility for those who want to launch a business in a short time and have fewer expenses compared to a standalone casino . Imagine working under the wing of a larger, more reputable company willing to take on the total seriousness of responsibility for many aspects of your business. A unique project that can support itself will bring you an unprecedented income while not burdening you with problem areas, such as development, support, or updating. Instead of trial and error, cooperation with casino game development companies may be more fruitful: A turnkey script is a product sold in a ready-to-use condition. It has already been tested for bugs and fully meets the target audience's needs. In addition, such a product does not need to be optimized - you get an out-of-the-box cross-platform solution that can run on any OS. Getting an entirely working product is already a great privilege - you don't have to worry about licenses , various integrations, and even platform design because the provider will take care of that. Implementing multilingual settings or securing multi-currency transactions will probably be your priorities if you plan to diversify the business. But this is not a problem because the developers' possibilities are almost endless, and the white label software is just an ideal stepping stone to making your digital casino. Keep on reading to learn how to find a reliable supplier who will maintain high standards and fully meet customers' needs. Collect a list of most popular casino game developers
The global gambling market is anticipated to be valued at more than $92.9 billion in 2023. The critical factor of such an increase in demand was the availability of online gambling and the changing consumers' lifestyles. Because of the pandemic of Covid-19, people had to spend more time at home. As the physical points of the casino (horse racing, sports betting, cafes with gaming machines) have closed, it turned out that 64% of visitors began to spend more time and money in this area. Nevertheless, most income entrepreneurs have received from mobile betting in recent years. It is expected to increase to $53.755 million by 2025 with an average CAGR of 10.7%, increasing user interest in the industry and its development. The new products will grow every year, so you should consider many factors contributing to business development. For example, identify the most popular game genres, mechanics, plot, characters, and intended gameplay. You definitely can not do it without professionals, mainly if you are an amateur and do not know where to start.
Also read: Online Gambling USA Statistics 2021 How do you know whom you want?
So, there is an exceptional caste of online casino games developers who make exciting products based on audience preferences. Usually, hiring a top-notch team is quite expensive because it involves an imminent struggle with competitors for professionals. In addition, when hiring staff to develop such solutions, you may face criticism of this kind of occupation, rejection, and even scandal. Yes, the topic of gambling is indeed a burning issue for most people. However, this sphere is an integral part of the economy of many countries, and high taxation only helps to upset the infrastructure of cities. To find a team, you should first focus on the game project vision and what technologies will be used. That will help determine the developers' experience and formulate specific requirements for the future product. As a rule, you will need specialists working with game engines, like Unity and Unreal , corresponding programming languages - C#, C++, JavaScript, Python, and expertise related to graphics. Typically, the development team should have competencies in the following areas:
Programming
3D modeling
Audio
Animation
UI/UX
Visual arts
The amount of personnel depends directly on the complexity of the schedule. Nevertheless, you have all the chances to become the second Dong Nguyen who developed a habit-forming app called Flappy Bird. If you decide to use turnkey services, you should pay attention to the following aspects:
There are a few ways to find talent:
by posting a job in the development community;
find them on freelance platforms;
find them on review & rating platforms;
search online and find a brand that specializes in white label games.
Let's say you start searching communities like TIGSource or IndieDB. You may assess applicants' profiles and skills, but you are putting your business at risk because of a lack of verification. For instance, unreliable suppliers can at any time set you up, disrupting the release date of the product or making something that does not meet your requirements. Or Develteam, a free website for recruiting team members. Projects usually published here are designed for small budgets and are more suitable for hiring experts in independent games. Upwork and TopTal position themselves as a network of freelancers and give a complete picture of specialists. You may view the portfolio or see the skills of a specialist by inviting him for an interview. But such cooperation is better suited for small projects and teams. On the other hand, white-label offerings won't make you wait long for the finished game. Usually, these companies have a pool of ready-made solutions and can customize them following the individual wishes of consumers. This is very convenient, especially if you want to launch a business in the shortest period. Of course, your products may be similar to the competition, but a reliable supplier will always consider your wishes and improve them. Also read: How To Buy Online Casino Software: Features And Prices Read reviews
Public opinion shapes brand reputation online: entrepreneurs increasingly turn to reviews to pursue the ideal specialist. Both offline referrals and online reviews can be vital to any business trying to maintain control over its customer base and outperform its competitors. If you're trying to find a team, focus on analyzing specialist profiles. It may be helpful to make a table with specialization, experience, skills, salary expectations, and comments columns to find the right one among many candidates. By studying casino games developers' reviews, you may analyze how reliable the service providers are, how many companies have decided to cooperate with them, the privileges and limitations of the work done, how high quality the items are, and the result of its launch in the market. The search for personnel is like market research: entrepreneurs are consumers of services in selecting personnel. Consequently, 88% of the time, they will trust the opinions of others and make an informed choice. In this case, advertising tricks will be hopelessly ignored: word of mouth will go, which helps get an accurate picture of the skills. Ask questions that address your particular business needs
As in marriage, business partnerships often begin with enthusiasm or high expectations but sometimes end in resentment, hostility, and even “shipwreck.” You should ask a few basic questions about your possible service provider and your online casino business needs.
What are your expectations of the deal?
It would help if you did not interact with those who do not have the ability and capacity to cover all business requirements. You can find a brand with access to the market and good connections.
What is the financial situation of your potential supplier?
To get a concept of the capabilities of your partners, do not hesitate to search the Internet for more information about their financial situation, debts, tax statements, and of course, information about the brand and its employees. Well prepared for the conversation, ask the same question directly, comparing it with the data you previously studied.
What are your partners' expectations of the deal?
Because a business relationship involves an equal effort to maintain a healthy relationship, you need to understand the expectations of your service providers. Compare their answers with such facts of negative and positive experiences that you learned about in the reviews. That way, you can give a response to the first question.
How strongly interested is the developer in your product?
If the specialist does not care what to do and what to develop, probably, this cooperation can be harmful to both parties. That's why choosing a motivated team willing to go out of their way to make a unique white label product, test it, and launch it on time causes a stir. After all, as in any other business, the project undergoes many changes during development, which only enthusiastic people can cope with.
How will your future partners behave in a difficult situation?
Launching a new product is always associated with haste, heavy workload, worries, and quarrels. Choosing a developer, pay attention to how psychologically stable he is and his experience in stressful situations such as additional tasks or payment. This question is so sensitive that it would be hard for you to understand who you are dealing with without analyzing the person's reactions. In addition, one of the basic rules of project management is the prevention of possible risks by analyzing and drawing up scenarios of possible situations and their solutions. Partnerships are permanently sealed with a handshake and, of course, with the signing of a contract. So put down on paper all the most critical points, agreeing on them in advance - this will be a material confirmation of the intentions of both parties and a guarantee that the stipulated agreements will be fulfilled, etc.
Data is a precious thing that will last much longer than a website or software. They are crucial to the success of any modern business, including gambling. After all, companies inevitably collect information about visitors and customers, but the latter, in most cases, are uncomfortable because they consider it insecure. With the increasing number of cyber-attacks in the Internet space, it is increasingly difficult for entrepreneurs to keep the online casino industry growth at the same level and not violate the law. Nevertheless, it is not the time to tempt fate - while you sleep, anything can happen. For example, in January 2022 Crypto.com platform was hacked - 483 users suffered . As a result, they lost $18 million in Bitcoin and $15 million in Ethereum. Since the encroachment on online gambling sites can be regarded as an indomitable thirst for money and not a sporting interest, we decided to bring over the importance of general data protection regulation. This article will look at data security from different angles, namely in terms of legitimacy, the General Data Protection Regulation (GDPR), and standard practices to improve data security. Intensified cyberattacks have become an insecure routine that only a robust security system can handle. On how to protect online casino users, read this article.
A quick guide to data protection law
Before we begin this section, we’ll take the liberty of explaining what data privacy is and why it is so important in the gambling industry. The painful experience of many companies and even the global trade giants makes us more and more in the throes of uncertainty and the hope that the cyberattack will pass us by. But it is not like that: a successful business may have many vulnerabilities, which will become a tidbit for hackers. According to Cloudflare , data privacy should be viewed regarding a customer's willingness to leave personal information for another party. Name, location, contacts, or any other digital imprint can serve as compromising evidence in the real world. That is why today's iGaming business is undergoing an evolution of attitudes, where the security of the user and the company's transparency about a collection of information comes first. Remember when cookies used to blow up the Internet? But after a few years, they have become bitter enemies and annoying agents, which are already being replaced by Google's more modern FLoC solutions . Over time, technology is modernizing, and its demand is growing, which means only one thing: the need for flexibility in decision-making and unambiguous legitimacy. Everyone who processes personal data must also strictly comply with the law ( Data Protection Act, 1998 ). Processing refers to any manipulation of information, including viewing, deleting, or copying. Three types of participants can take responsibility for data processing:
In any case, controllers are responsible for all actions against people who have shared data. To not violate the Data Protection Act, 1998, you must do the following:
Notify the national regulator that you are working with people's personal information. Otherwise, you will face criminal liability.
All information must be handled according to the principles of honesty and fairness and for a legitimate purpose.
You can update arrays if your business requires it. But you will have to set an expiration date, or rather the date until which they will be stored on your servers.
You have the right to process contacts only if the sub-actor who provides them agrees.
It would help if you implemented appropriate measures in case of unauthorized access by third parties and took technical solutions to protect info from accidental loss, damage, or leakage.
It would help if you did not allow data to be transmitted outside the legally regulated territory.
These rules are a brief restatement of the law, but you should take a few robust data protection solutions for the gambling industry's development. Let's talk about them!
Data protection in gaming industry
To ensure complete data privacy in the casino industry, you should follow these tips.
Data privacy in gambling also depends directly on customers and their willingness to share. Here is a list of actions regulated by law:
Entrepreneurs and players who bought the game and registered an account with the publisher.
Creating a profile in a gaming community or for an online game.
Participating in a newsletter or making any information public in a forum.
Simple manipulation of customer, partner, and employee data.
As you have understood any action with personal information, you must report to the state management body. Otherwise, there is a high probability of problems.
The principles of GDPR for online casinos
The GDPR is a regulation that requires companies to protect the personal information and privacy of their clients, partners, and third parties. It needs each entrepreneur to be accountable for monitoring and the ability to export intelligence out of state. Gambling GDPR protects the following types of data:
The GDPR contains 99 articles and preambles applicable to online gaming. So, it would help if you observed the following rules for cybersecurity and data privacy.
Because children under the age of 16 are very tempted to gamble, you should add a notice of consent from an adult to collect and process personal information.
Implement data protection in the game design to control arrays and apply preventive measures if anything happens. Reiterate your intention in your company's privacy policy notice.
All visitors or customers to your site are entitled to a copy of the personal info you handle. So be sure to mention it in your company policy.
Don't forget to notify players when they stop processing and remove their contacts from the database. This is also called the Right to be Forgotten.
Store data in encrypted form on your servers. Otherwise, you will automatically fall under Article 32, Security of Processing .
What happens if you find a server-side leak? To prevent this from happening, apply the preventive measures described in the first rule of the project manager.
Well, anything can happen: powerful systematic cyber-attacks can welcome any business to the prison of its existence. So to keep yourself safe, you should apply these rules, etc.
In most cases, poker is first played in the student years, and its experience is perceived as fun. However, professional players are not born - they become, so in addition to a love for such a pastime, people are guided by the desire to get a tidy sum. You will have to put a lot of effort into this because the best winnings happen only with active participation and long-term preparation. This article will discuss why card games are worth turning into opportunities to earn money and the pitfalls of such practices. Everyone has difficult periods when they do not have enough money and have to play all the possible ways to make it in their head. But, we always want to find an occupation that will bring joy and not be a burden. This article will not discourage you from becoming a gambler, as it would be unethical and perhaps even insincere. But suppose you are interested in the online igaming industry . In that case, these tips may be pretty helpful for you because of discussing different people's opinions and identifying the advantages and disadvantages of such a way of making money.
What do people say
To start playing poker for a living, you should search thematic areas to meet authoritative opinions. For example, by searching on Quora, you can find countless success stories. But how true are they, and how much do poker players make? This is what we will try to figure out further. Here is one story of a man who became a professional player. It all started when Ketan Gupt, a simple guy from India, quit his first job to take up poker. He was unaware of how successful this activity could be but decided to explore the field. He had his ups and downs, but after six months, every subsequent game became a monotonous job, like those from 9 a.m. to 5 p.m. Self-discipline, a collegial attitude toward other participants, constant development, and keeping in shape through participation in tournaments, all became routine activities characterized only by momentary rewards or unexpected losses. Ketan Gupt warns that a busy schedule can sometimes make you go wild or even face depression. Keeping a lively mind and not overloading yourself with the gaming experience is essential. Another member of the tape, Keith O. Connor, shared the story of a friend who also became an expert in video poker games . The woman explains that earnings in the gambling industry depend on skills. Still, the player will have to overcome many obstacles before reaching the amount close to 300 thousand a year (e.g., fighting at tables with low stakes, losing a lot of money, or making an account in countries with high taxation and volatile laws). She also wonders what is a professional poker player, reflecting on her friend's life. Keith says he plays many hours a day and even at several tables at once to reach a certain level. But many players experience a storm of emotions every day - from anger to oppression, which can hurt their mental state. So like Ketan Gupt's story, she talks about the importance of stopping in time and seeing this activity as work, but no more. Interestingly, playing poker for a living online, you can also earn extra money by training players with lower ratings or participating in the bets of other participants while receiving a portion of their profits. Famous poker gurus are just as human as ordinary players - they experience painful losses, and big instant wins. But, analyzing the statistics of their experience, you will be shocked to see many on the list of losers. For example, the best all-rounder in the world, Phil Ivey, who has won ten World Series of Poker bracelets every year, loses considerable possession while his earnings exceed his losses. Or look at Stu Ungar, the most significant pro of all time, who made over $3,600,000 in tournament pay with over $2,000,000 coming from cash at the WSOP. He was a genius in truth, but his physical form wanted better, which could even make him fall asleep during the game. Nevertheless, his occasional losses paled compared to the spending on drugs, from which he hastily passed away. The main conclusion from all of the above can be drawn: excellent physical fitness, mental health, and training can be the key to a successful career in poker. So now let's discuss the dos and don'ts of playing poker for a living in more detail.
Pros of being of a professional poker player
Money becomes a means to an end
Most prudent people who decide to play poker for a living tend to use their prizes in real life. They're investing in a business, improving their standard of living, and continuing to learn new things. But unfortunately, the game's nature fosters greed for a better life and better service. Look at all these people from the online broadcasts - they look like the covers of glossy magazines, but they are genius and reasonable.
Independence and it says it all
On the Internet, you can find a considerable number of tips for playing poker for a living, but they may be in vain because the experience of the game for each player is different. You run your own life, the prizes you receive, and your social circle. You do what you think is right, and no one can tell you what to do.
You are developing
Each expert can spend hours discussing how hard it is to become a professional poker player - all the brilliant players are constantly developing new algorithms and theories of modeling winning, studying the works of others, and analyzing games and strategies. However, suppose you think you can do without knowledge of mathematical combinations. In that case, you're wrong - the most vital participants at the table will always be able to justify their every move and understand opponents' reactions. In addition, the top players often have a high IQ.
Quick money
This seems to be the main advantage of playing poker for a living in 2022 - you get the opportunity to earn fabulous sums and surpass yourself. Many members of the Quora chatters talk about earnings, which amount to at least $100,000 a year. The "top dogs" make $300-500,000 but are considered professionals who don't spare any time for training and education...
Top Tips for Creating a Casino Mobile Game Sooner or later, everyone who is familiar with the gambling world considers creating their own mobile casino game. And that is great! After all, the more people decide to open their online casinos, the more opportunities there are to have a good time and, of course, to make money. Before deciding to start online casino business, you need to decide what audience the gambling website will be working with. This refers to factors such as country of residence, perceived wealth of the gamblers, preferred games, etc.
Choose the Right Development Company The level of how safe, reliable and user-friendly your gaming website will be for users depends on software development. For the owner of a casino website, successful software provides convenient content, account management, simple reporting system, and the ability to use marketing tools. You can start developing software for casino games for mobiles on your own. This is the cheapest option, but it is only applicable if you have experience in creating gambling websites and/or casino games for Android and iOS. Otherwise, you have two options:
Ordering custom mobile casino games development from a development company. The price varies from $300,000 to $1,000,000. At first glance, this is expensive, but, on the other hand, you get full control of the gameplay, the source code of the program and all of the applications used. Add to this copyrights and no commissions and royalty payments to online mobile casino games providers.
Franchising with a sublicense will cost less, in the range of $15-60k. In this case, the promotion of online casinos will be conducted by yourself or a hired team. You will have to share a percentage of your monthly income with the software provider. The price starts at $10,000 per month, plus a minimum of 15% royalties and commission on profits. Plus, you will not be able to change anything in your online casino.
Whatever format you use for creating an online gambling website, the main requirements remain:
Integration with payment gateways;
CRM4 support;
Access to game content from various developers;
Maximum high speed of work.
Cross-Platform Compatibility To make sure that your online casino visitors would not want to switch to another platform, you need to:
Provide high download speed for Android tablet, phone and desktop.
Create adaptive design.
Download Speed Three seconds is the maximum time for downloading casino games for mobile phone or a personal computer. There is no need to go way too far with heavy animation and videos when it may cost you potential users.
Adaptive design Optimize your website for Android and IOS casino games. This will attract players who prefer to use smartphones and tablets.
Great UI/UX design What do people look at when they first visit a website? They look at what immediately catches the eye. The more intuitive and user-friendly your mobile casino game design is, the higher probability there is that the visitor will become a regular. In this regard, UX/UI design deserves your maximum attention. The main rules are:
Conciseness and clarity. The visitor should immediately understand what they need to start playing - register on the website, top up the balance, choose a game and place a bet.
Targeting the audience. The design should create the anticipation of a pleasant pastime in the visitor’s mind. There is no need to get carried away with video inserts and GIFs. They do not so much attract as they scare away the players.
Do not forget about the 5-second rule. During 5 seconds, the visitor should see the unique offers on your website and estimate how it differs from numerous competitors.
The task, as you can see, is not an easy one, and therefore the best solution would be to entrust the development of UX / UI design for mobile casino gaming to an agency. The result of independent work can be an outwardly nice website, which is focused on its creator - that is, on you, but not on the target audience. But a design agency knows the preferences of various target audiences and successfully uses them when developing commercial websites.
Testing
Web testing is a thorough examination of a website for potential errors before launching. The web system must be fully validated from start to finish before it is launched for the target users. The convenience and attractiveness of the website, the speed of downloading and the availability of the necessary information, the reliability and safety of use are all determined during the testing. And the most important test is whether it helps to achieve those business goals that were set at the beginning of the project.
The overall goal of web testing is to find and fix existing and potential problems, errors or defects that could have a negative impact on how a website or application works.
Finding financing is often one of the most challenging parts of developing an online gambling business. Risk refers to uncertainty and the probability of suffering losses due to elements that affect the overall market performance - this may cause fears among potential investors, so they refuse to deal. The responsibility is then on the entrepreneur to make their platform concept exciting and attractive enough to warrant attention. In the world of gambling , finding startup funding is more complex than in any other industry. It can be daunting to think about the funds you need and how you will get them when you first start. As we said earlier , someone considers this field unethical without examining the taxation system that impacts cities' infrastructure. In addition, some countries have too high flat rates, with no exemptions applicable to this amount. Another rejection factor is the security of users’ data of the future platform - interacting with third parties, the entire burden of responsibility still falls on the entrepreneur. So, you should be prepared for possible questions and concerns. Knowing all the risks and preventive measures will be perceived by investors as confidence in success, thereby increasing the probability of obtaining funding. On the other hand, it has always been a profitable business: in the post-pandemic period, the popularity of online platforms has soared significantly compared to previous years due to the closure of all physical casinos and sports betting physical places. People had no choice and switched to the digital format of the game , which later turned out to be a reasonable and convenient solution. And if, as of 2021, the global market value was $73.42 billion, by the end of 2022, it is expected to overgrow to $81.08 billion at a compound annual growth rate (CAGR) of 10.4%. Investors want to see fail-proof investments with immediate and long-term returns, so the online casino has every chance to win their attention as a potential cash resource. We decided to share with the readers our years of experience working with gambling entrepreneurs and share some behind-the-scenes secrets about how to look for funding.
Types of investors for startups
Below is a list of the different types of investors you can turn to for your business. For a winning deck, utilize the experience of Silicon Valley legends - for starters, check out the pitch deck template used by thousands of entrepreneurs worldwide. So, if you have the right people sitting in the right seats on the bus, the brand will eventually find its way to success. Let's see how the investors are different and which may be a good match for you!
Family and close friends
At the beginning of the journey, it isn't easy to find a reliable partner. So family and friends are a robust backbone of your future business, but you commit not to let them down or cause them upset. These people love and appreciate you but won't be able to provide you with enough money (unless one of them is a millionaire).
The banks
These are excellent sources of capital for startup businesses, but they can offer too high fees for business credit cards, lines of credit, and merchant advance loans in the early stages. As you gain experience in this area, they will go down, but it will take time. In addition, you should not hope for grants for certain types of projects, as this type of business is practically not funded in this way.
Angel investors
Angel startup investors usually help entrepreneurs with seed rounds and beyond. When cooperating with them, we are not talking about fabulous sums - they will pay for implementing the idea much less than a venture capital investor. But their main advantage is connections and valuable experiences with newcomers, which helps avoid potential mistakes. Business angels can group and invest in larger check sizes with greater certainty of success.
Venture capital
These structures involve a large infusion of money into a gambling investment fund and are considered the holy grail of investors. They typically come in with huge checks and have the most power to win the market and outbid many competitors. However, their tendency to interact with potential startups has changed over time, as they now pay more attention to early funding rounds.
Corporate investors
Other people interested in injecting capital into promising areas are corporate investors. They are interested in the success of your site because it will benefit the corporation as well. But it is worth keeping in mind that founding entrepreneurs and investors have very different business management styles and viewpoints, so any decisions (whether integration or cooperation with specific channels) must be approached with extreme caution and patience. So, we're getting to the highlight of this article - finding people who are willing to believe you and fund your concept. Also read: Key Strategies for Successful Online Сasino Business Promotion
Ways to Find The Perfect Investor For Your Startup
Because ideas rarely succeed in their original form, they need to be tested and customized before being presented to a potential investor to meet customers' needs better. After all, sports betting investing is primarily seen as an innovation framework whose core is the “create - test - learn - iterate” loop. So give your business plan an actual evaluation by launching a minimally viable product on the market and proving its profitability to investors. Unfortunately, if you're not yet connected to a network of startup investors or rich people, you may not know where to start. So, what are the ways to lead you to people who are willing to pour capital into the business? Over the past few years, countless fundraising platforms have emerged to raise money for unique projects. They have become a hotspot for sophisticated and accredited individual investors, angels, and even banks and funds looking for new ways to deploy capital. You have two options: use donation sites or crowdfunding platforms. If you choose the first one, visit Kickstarter or Indiegogo . The second one is sharpened for the following sites:
The Angel Capital Association
AngelList
Gust
Angel Forum
Angel Investment Network
If you want venture capitalists, you should go to Crunchbase or follow them on rankings.
Pay attention to social media: Twitter, in particular, has become a place where startup founders can communicate with angel investors. Talk about the journey of creating your startup and document what's going on. That way, you'll attract an audience and increase your contact chances. LinkedIn Premium and Facebook are also great places to find them. It is also worth attending networking events, where you may meet potential investors and expand a contacts network. This can be pitch nights for presenting your concept and meeting active members who are there engaging in investing in online gambling. For example, popular events include WebSummit, Money2020, TechCrunch, SXSW, Collision, etc.
Do not be lazy to find the blogs of famous investors in casinos. They can read your messages and reply to you.
When searching, never be afraid to be uncomfortable: talk more about your concept and profitability. This will help you. What remains now is to teach you how to pitch to an investor and negotiate with them.
How to Successfully Negotiate With Investors
It's no surprise that one of the necessary knowledge you can leverage as a professional is being a good negotiator. Nevertheless, when it comes to stating essential aspects, the founding entrepreneurs begin to impose their point of view, which leads to a communication failure. Hence, the question of how to attract investors?
In business negotiations, the art of subtlety understanding the person on the other side of the table is critical. So we've put together some essential advice from business leaders so that you can feel more relaxed and free.
Listen to the person you're talking to
It may seem like a very trivial belief, but it pays off. It is a well-known fact: you will win conversations if you listen to what your opponents say.
Speak directly
Business acumen teaches you to quibble, but in big business, people are used to talking about everything without a bit of shyness and backing up their beliefs with facts. If you disagree, prove your point and get justice. If your partners hold their ground after several rounds of negotiation, then it’s better to leave.
Find out more about your interlocutor
To effectively attract startup investment, study your partner, identifying their weaknesses and strengths. Gather information from the social media channels.
Use the whole context
Consider the negotiations more broadly: understand the future outcome of the interaction, the competing interests, and the time it will take to reach a compromise. It would help if you created a win-win scenario: you can make concessions, gain trust and back up the conversation with facts. However, keep in mind that both sides must be on an equal footing...
The ultra-competitive market environment, the flexibility of solutions, as well as the constant traffic flow have interconnected online gambling and the technology industry. The appearance of a modern digital currency was the following frontier of decentralized gambling platforms. Now cryptocurrency payments are becoming increasingly popular, changing the demand for fiat money. Let's learn how blockchain betting technology is giving power back to the bettors. As a rule, all the tech innovations appear on the sports bets, casinos, and poker sites and only then become the main functionality in other popular commercial areas. Does blockchain mark the start of another epoch for gambling? Today, online casino games based on this technology generate an income equal to billions of dollars from transactions. This has made many players leave their jobs and invest in crypto casino . And while one of the first popular releases of crypto, called CryptoKitties was launched five years ago, it did not have an immediate flow of capital, it established a point of convergence between gambling and digital currency. The play-to-earn business model is even closer to perfection - it delivers excellent rich graphics, exciting action, and fast gameplay. Cryptocurrency gambling could lead to a whole universe of betting in which self-regulatory organizations function autonomously, independently, and on an open blockchain. Nevertheless, today’s industry tactics are far from ideal. It has significant downfalls influencing the gambling houses, jurisprudence, and, most significantly, the game participants. Let’s find out how to make a crypto casino and overcome the obstacles of validity, safety, and anonymity.
The legality of using crypto in gambling
High-end regulators frequently try to keep up with the pace of shifts in the crypto casinos and the blockchain industries. Previously, the likelihood of the sector moving to the so-called offshore paradise in Curacao or Malta could be the law limit; today, many countries are already legalizing the business of poker and sports betting. For instance, the government prohibition of sports betting was canceled in 2018, when the United Supreme Court annulled the Professional and Amateur Sports Protection Act (PASPA). Soon, some kinds of earnings were legitimized in 26 more states. Nevertheless, the gambling sector was estimated at $150 billion, and 97% of that amount was an illicit bet. Because top blockchain casinos offer their clients a competitive market and the government - the possibility to benefit from taxable income, each jurisdiction attempts to discover an ideal soup recipe to guarantee technology and industry development. For instance, Wyoming's law permits gamers to deposit money into their profiles in various digital currencies. To engage the crypto-business in any locality, several bills have been validated reinforcing that legal online poker has a place in markets (e.g., Pennsylvania, Nevada, and New Jersey). Bets between legitimate states also seem actual, as the Department of Justice guidance suggests that card games are liberated from the Wire Act of 1961. Participation is also regulated by law: people under 21 are not admitted to the iGambling. Besides, licensed crypto casino rooms in the U.S. must verify their visitors' identities before enabling them to take part in the game. That's why it's essential for the service provider to exclude the influence of third parties in the personal data processing , to keep the retention period, and to ensure that your business is subject to The Code of Conduct and GDPR. Legitimate biz has several advantages for operators: unregulated and insecure offshore companies can create unwanted problems, as recently happened with 75-year-old Isai Scheinberg. The Godfather of PokerStars spent a few years living in Canada and on the Isle of Man. But once he was in the U.S., the public prosecutor had accused him of bank fraud , as well as money laundering. Nevertheless, asking the question is crypto gambling regulated, it is critical to monitor the jurisdiction of each country. Since the industry's activities are within the law, more people are betting more money than ever before. In October 2021, bookmakers made over $400 million of income, according to the AGA . Also read: How to Start an Online Casino in the UK
Gambling industry decentralization through Blockchain
The traditional model of iGambling is based on the fact that gamers deposit money to make a bet and then withdraw it at the end. Transfers of capital are often costly for service providers, as well as time-consuming for game participants. Vise versa, a decentralized crypto casino model provides another method for connecting cryptocurrency wallets to the platform. The players are given total administration over their funds, making an available withdrawal and deposit operations. Moreover, the new crypto casinos allow their visitors to stay anonymous, asking only for email and name to confirm a transaction without disclosing other personal information. This eliminates the necessity for data processing by third parties, significantly reducing the entrepreneur's cost. The latter can, in turn, compensate for the increased chances of winning by using the digital currency with small commissions. Several blockchain gambling projects offer their visitors actual peer-to-peer transactions where they can bet with one another, with no entrance fee going to the “house.” And although today's more popular centralized management, perhaps this worthwhile alternative could evolve into a more affordable method of managing a casino. Besides, many gambling suppliers are already concentrated on developing in this direction. For example, FUN Token has launched its online casino announcing the honesty and legitimacy of transactions. Decentralized gambling is legal, allowing it an even greater level of transparency and the absence of involvement of third parties. EarnBet.io has also become a contender for a similar business model, positioning itself as the famous Ethereum blockchain-based casino. Project Moonbet has also become an illustration of a bookmaker that is close to the decentralization values: its community members get constant income, have the right to vote, and are part of SEO traffic generation...
Nearly every recreational activity around us can be done via a smartphone or a tablet - why should poker be any different? It’s been around for quite some time, ever since the first apps appeared. One of the main issues here, though, is that not every poker for mobile phones has a first-rate quality. Some of them are just meh - in terms of functionality, data security, and design-wise. Let’s delve into how it should be done.
Mobile Poker Trends in 2021 Mobile poker apps have their trends too. Here are the latest ones.
What Are the Benefits of Playing Poker via Mobile Devices?
Online poker is a smooth transfer of a terrestrial casino into your pocket with the same rules and excitement, minus the human dealer, since all the cards and chips are under the unflinching guidance and supervision of a computer. Most benefits of a mobile poker game are pretty straightforward. Accessibility You needn’t glue yourself to your computer to play poker - just grab your smartphone, or you can play on a tablet, and off you go. You also don’t have to search for a friendly poker establishment in your city and, if it’s not in your neighborhood, drive for a while to get there. You can set your poker room anywhere with a stable internet connection. Your place of residence also shouldn’t limit your poker skills whatsoever. Nice and Quiet For people who are a poker-lover and an introvert combo, the lack of typical noise and other people’s presence makes poker on a mobile phone ever so satisfying. The safe and cozy feel of your own home can get you into a more confident state as well. Safety Most legit and licensed mobile poker apps always protect their reputation, so you shouldn’t worry about rigged games and personal data leaks. SSL encryption and regularly updated software assist with that.
What Options Should Be Available on Mobile Poker Websites and Apps?
Game diversity is essential. Online poker sites and apps shouldn’t limit themselves to only the most popular one, Texas Hold ’em , but also cover games like Omaha, Five Card Draw, Seven Card Stud, Razz, etc. Diversity also includes multi-tabling, meaning the ability to play at various tables simultaneously. It’s available and enjoyable only on desktop versions for now - on mobile, it’s still a hassle, hopefully, a temporary one. There should also be a compelling variety of payment options with little to no fees. Besides obvious and necessary Visa, Mastercard, and PayPal, apps may include other online payments, wire transfers, plus the most prevalent cryptocurrencies. Local and international tournaments and duels are great extra options to have. A broad selection of competitive poker contests will surely bring more customers aboard. Rewards are much-needed and appreciated in online poker as well. Those are:
welcome offers, bonuses, and promo codes for first-timers
VIP and loyalty programs for devoted customers
mobile-only rewards to encourage people to download poker apps
freerolls
rakeback promotions (up to 40% in mobile apps)
At last, friendly and cooperative customer support is a must-have for mobile poker and apps in general. Ideally, it should be available 24/7 and be reachable through live chat, phone, popular messengers, or email...
There are specific trends that make sense in today's society, but sometimes they're not quite so obvious. One of them is gender segmentation in an online casino. When people try to understand how a company or market operates, they often categorize their analysis of individuals into two segments according to gender. This way, we can see what makes men and women stand out regarding marketing online gambling demographics, life stages, values, interests, spending habits, etc. Many companies are so attuned to the differences between female and male target marketing methods that they intentionally create advertising campaigns around them. In the world of casinos, the percentage of female players is continually increasing. They are often considered a smaller segment of the population, making marketing campaigns aimed at this online casino target audience effectively. But is this the right way to look at women in today's society? Today, women are making more choices, which allows them to be independent in their everyday lives - even if they have families and certain obligations. As women make more than 50% of decisions in the family, it makes sense that they want to be involved with every aspect of their lives, including gambling.
Some statistics about online gambling industry customers
Online casinos may attract female customers, but that doesn't mean ladies make more money than men. On the contrary, they make up a large percentage of the industry's customer base. So, here are some statistics.
The online gambling market's size is expected to grow to $92.9 billion in 2023. This growth will be fueled mainly by women's most significant population segment.
In 2020, the market for online gambling saw a total of $66.67 billion in revenue in the United States. The most substantial income came from women buying online slots and other games.
A study showed that women are much more likely to use their mobile phones than the men surveyed. According to research, 2022 showed more than 4.6 million women placing a bet online in the last 12 months. They are also more interested in social interactions and entertainment while playing, proving they enjoy their experience.
More than a half (59%) of women have gambled on mobile, compared to men, who account for 52%. Such high participation rates mean that users stick longer with the brand, and they should be considered a separate marketing target.
The long-term outlook for women players is exceptionally bright, as they will continue to account for the bulk of online gambling industry growth over the next five years.
This leads to why ladies play games and what factors cause them to do it. In terms of gender, why do both sexes use different platforms, and what makes them choose such portals? As customers, females play a massive role in this industry, so understanding them better can be an eye-opener for managers. Online casino affiliate programs have been set up for this purpose for both men and women. They are designed so anyone interested can create their profile and refer friends, family, and acquaintances, as well as to allow companies to earn money for the referrals they send.
Reasons why women choose online casinos
From a female point of view, there are specific reasons why women select such online games. Let’s consider them!
Ladies often spend a lot of money when they have a variety of games at their disposal. Thus, it is easy to see why they tend to be interested in this sphere. Also read: Playing Poker for a Living - Pros and Cons
Peculiarities of the interaction of women with the playgrounds
There are specific characteristics that distinguish women's playgrounds from those of men. These features are primarily part of the whole gambling operation and do not represent the uniqueness of the sex. However, specific design and function can help managers make their female-targeted advertising plans, and game launches to offer a better experience. There is a direct correlation between users’ behavior and the number of parties played among different age groups. One characteristic that differs from men's playgrounds is that women choose other games. This tendency is more prevalent among young online casino players than the older ones.
Apart from the above, female players are willing to play small stakes, and the online gambling experience increase. This can be done by choosing more "challenging" games, such as blackjack or slot machines, etc.
Playing and betting on a legal poker game in the USA was nearly impossible since PASPA (Professional and Amateur Sports Protection Act) banned this activity almost everywhere except Delaware, Montana, Nevada, and Oregon. The Supreme Court annulled the Act in 2018, finally canceling the taboo of legal sports betting online for Americans. But, approximately 30 regions currently permit them, 18 of which have launched their web-based companies. The online sports betting market grew significantly in 2021. 32 governments, including Washington DC, joined the pool and contributed to tax revenue brought by gambling. Legalization continues while Americans keep wagering. Thus, New York launched a mobile betting program in January 2022. Ohio, Maryland, Wisconsin, and Nebraska are on their way to represent mobile decisions for sports staking fans. The situation in Florida is unclear due to the court’s conclusion that canceled the gambling agreement with the Seminole Tribe. The mobile sports betting market share makes up more than 1/3 of the USA online gambling commerce and will continue to grow in the further 5 years. So, your business can operate almost in any corner of the USA successfully.
Legal Sports Betting in the U.S.
What is mobile sports betting? It is a possibility to wager on a wide variety of events that take place during sporting performances. Players can place money stakes on unique betting platforms (or applications) from their mobile gadgets. The popularity of wagers in America can be explained by the desire to maximize the client's involvement in the sports world, the chance to earn money, and the frequency of competitions. Around 50% of American states approved different sports wagering in bookies or through the best mobile sports betting apps. After the COVID-19 pandemic, more regions decided to consider sportsbooks legalization to compensate for the budget losses. People wager in every district, and this is an undeniable fact. However, many of them do that illegally through unlicensed offshore websites. Naturally, the governing bodies are genuinely interested in profiting from a regulated market. It is also more adjusted to spotting and fighting illegal gambling. However, what states have legal sports betting as of today? Although this industry is law-permitted today, we still face multiple issues. Each state can freely regulate or entirely prohibit online gambling within its borders. The only places where it is legal are Louisiana and Nevada. Local authorities impose zoning and licensing limitations. Wagering is allowed throughout the rest of the country only in small geographic areas. In 2022, legal online sports betting states are Washington DC, Arizona, Oregon, Nevada, New York, Indiana, etc. In North Carolina as well as in New Mexico, the situation is not that clear. They have pretty limited sports betting via tribal casinos. Mississippi also follows the principles of cybersecurity and allows placing wagers at licensed casinos only.
How much did providers make in 2022?
Reuters reported that the revenue of BetMGM is expected to reach over $1.3 billion in 2022 compared to $1 billion in 2021. Moreover, the primary income is expected in 2023 due to the enlargement of MGM Resorts and Britain's Entain joint venture. How big is the sports betting industry today? With the United States bookmaking market’s growth, gambling corporations will capitalize. The pandemic made its own adjustments to the market. BetMGM claimed their long-term goal was 20%-25% in sports bets and iGaming, and they are reaching this purpose. The U.S. venture keeps growing in 2022 and is competing with the number one betting provider, Flutter, whose investments are expected to reach $450 million in 2022. Since sports odds-making became legal, the viewing audience of the NFL keeps growing every year. In 2022, NFL games got nearly 18 million viewers, which is 20% higher than in 2017. Of course, many factors still influence the providers’ income, such as political problems and constant rule changes. However, nothing will change the productive relationships of the NFL with the leading betting shops today.
Why do unlicensed Super Bowl Squares Pools become riskier?
Although almost 50% of American governments legalized different types of sports bets, some private and unlicensed bookmakers still are not entitled to conduct Super Bowl Squares Pools on the Internet. Moreover, licensed providers will draw the authorities’ attention to the issue of unfair competition. That is why sports betting should be legal. Outlaw activities can undermine your reputation as an honest and reliable operator. In the conditions of high competition, the priority in attendance of wagering sites belongs to online providers, whose activities are regulated at the legislative level. Your license gives the green light to players, warning them of:
the honesty of financial transactions and a guarantee that clients' money will not go to third parties;
reliability of online game simulators without cheating the client.
Having earned the visitor’s trust, you will be able to increase the flow of customers, even creating a casino mobile game for custom tastes. In addition, legal activity will help avoid difficulties with government supervision, such as sanctions on the betting biz or its complete closure.
The daily fantasy sports bump
Sports betting industry trends differ from daily fantasy sports (DFS). The latter may easily bypass laws and not fall under the term “betting” if:
Their reward does not depend on the number of players;
They rely on skills and experience, and unlike the sports betting industry, major players show their statistical power in real-world events;
DFS does not concentrate on any live command’ or separate athletes’ performance, score, or spread.
Now, companies can develop fantasy games or even real-money first-rate quality poker for mobile phones on smaller scales than they typically do. Although DFS seems to meet federal laws, some government officials doubt whether they belong to the igambling or betting field. The most notorious case arose in New York, where multiple courts expressed their opinions regarding its legitimacy. Even if the brands are still allowed to offer certain games, their validity is still under discussion. Nevertheless, they currently operate in over 40 U.S. DraftKings was named an official yearly fantasy NFL partner in 2019.
Online gambling laws vary widely around the world, from outright bans to tax incentives and supreme power level control. Probably, each country goes through the iGaming development stages in different periods. However, with the spread of underground casinos and betting sites on the front stage of the shadow economy, there is a need for the legal regulation of wagering entertainment. This issue was solved simply by imposing a ban on any gaming activity in some parts of the planet. The list of countries where online gambling is illegal includes:
UAE, Indonesia (where gaming is prohibited for religious reasons);
China;
Turkey;
African countries;
Pakistan;
North Korea;
Singapore;
Vietnam etc.
Punishment for disobedience is flogging with bamboo rods, imprisonment, and fines. After a long ban on betting in the USA, the industry began to develop, involving more and more states in legal entrepreneurship, mostly online. But owning a gambling business in the United Kingdom has been possible since 2005. And the UK government is considering tightening the rules for online gambling, observing people’s requirements. So, who is lobbying for such a decision, and how to keep your business afloat in 2022? Let's consider this in more detail.
New traps in the law and why they are so important
The UK Gambling Commission, established in 2007, regulates online internet gambling illegal establishments' activities. The need to change online casino rules and regulations was first discussed in 2019. Some of them came into force in 2021. Now iGaming should work in the new realities and probably expect more amendments in 2022. The online betting ban in the United States was lifted in 2018, but each region has the right to establish its gaming laws. There is no guarantee that the US will not follow the UK authorities’ example. Gaming site holders, in order to avoid fines, should pay close attention to what is considered illegal online gambling and make timely changes to their working conditions, checking players' rules and the software upgrading. The decree includes the following changes:
Age restriction. It will increase for National Lottery players, the only online entertainment allowing 16 years old punters to participate until 2021. Of course, we are talking about licensed establishments where, upon registration, the client passed the age verification. Since last year, only persons over 18 can now fill in lottery tickets. So, a simple game of luck was equated with other types of gaming. These recent changes’ purpose is to reduce the negative impact of gambling on young participants.
Betting limits. The maximum bet has been reduced to £2 in live terminals now. The restriction will lower impulsive betting, preventing the formation of unhealthy gaming habits among customers.
VIP programs control. “Expensive” customers, as a rule, get special privileges: high stake levels, access to unique games, cashback, etc. The gaming commission insisted on tightening control over gamblers. Now, before granting the VIP status, the gaming establishment operators must check the player’s solvency and sources of income. Online casino owners have to ensure that the clients’ funds are stable and do not lead to their full money loss with an active VIP status.
Advertising Restrictions. British television can’t stream gambling videos before 21.00. But the bans don't end there. In the near future, other types of announcements will also be considered, for example, ads on the footballers’ uniforms. Casino operators should be on the lookout for important modifications. Prohibited gambling advertising may result in sanctions against your business.
No credit cards. Accepting payment for betting, slot machines, and other online entertainment is punishable by the UK and Ireland laws. The gaming site’s technical service should change the approach to checking cards linked to the player's account and prohibit spending on credit funds. Otherwise, a business may be closed.
The UK government does not hint at a criminal component in gambling but is trying to make it safe and assure compliance in the iGaming industry for all its participants: players, operators, and authorities. And activists' performances suggest that this is far from the final list of changes designed to reinforce control over gaming activities. Find out why the public supports gambling restrictions and what to do with all this stuff.
Why have activists sided with the law, and how could this threaten online betting?
Why is it time to revise the iGaming industry regulation? The first set of rules was created more than 15 years ago when the world was in a completely different reality. Over the years, there have been significant changes in gaming portals' operations and the public’s attitude towards gambling. The online casino operators' growth has affected the content’s quality and consumer service improvement. Wagering availability (even from mobile phones) has increased the attendance of gaming establishments on the network. The key task for the gambling business owners was to ensure a safe gaming environment. This means personal data protection, honest financial transactions, and a concern for the clients’ health. Activists and members of charitable organizations believe that the online gambling industry market is not sufficiently controlled. They insist on gamers’ risk of becoming addicted to staking and acquiring behavioral disorders. Statistics say that only 3-5 players out of 100 are considered problematic. What are problem gamblers? People who cannot control their expenses in online betting and those who are psychologically addicted to money games. Campaigners state that even these numbers can be dangerous and escalate the risk of psychical trauma for players and their families. Therefore, they require gaming commissions also to do the following steps:
Extend betting limits to online casinos as well. In 2022, players can bet a maximum of £2 in live terminals. This rule does not yet apply to casino slots, but it may come into force soon.
Cancel free bets. Many gaming site owners offer welcome bonuses to new players. After making a deposit, the client receives free attempts to spin the reels. According to activists, this proposal has a detrimental effect on people suffering from gambling addiction, which take them out of the real world.
Tighten advertising bans. Opponents of gaming think that the current time limits are not enough. They also propose regulating gambling advertising on social networks, which can significantly undermine the operators’ marketing campaigns.
On one hand, if the authorities accept all the activists' requirements, this can reduce the online betting quantity but improve its quality. On the other hand, hardening rules and regulations of online casinos will increase the protection level for vulnerable players: youth and users suffering from gambling addiction. Ultimately, the iGaming market should be perceived as an activity that does not harm the younger generation and prevents unhealthy wagering habits. Furthermore, clients will be able to more confidently and willingly become regular users of the entertaining site within such a prosperous environment, etc.
The iGaming market has been going through reforms in recent years. Almost every part of the world face diametrically opposed changes. So, since 2018, US online gambling news has been full of positive headlines about all restrictions removal on betting. Thereby, the casino and gaming industry has entered a recovery period in most states. The gambling business is rising, new operators present progressive solutions for players, and the iGaming contribution to the country's economy is welcome. In the same period, Western Europe and the United Kingdom discuss the need to tighten legislation governing wagers. We have collected the latest online gambling news that has received the widest publicity and active public reaction. You may find these press releases instrumental, whether you are developing your casino platform from the ground up or continuing to work on improving your competitiveness in the world of gambling . An article will lighten some entrepreneurial mistakes and show why following the legislative act will benefit you more than trying to evade them.
Crackdown on exploiting advertising
Gambling advertising restrictions gradually spread around the world. However, the case of PlayOJO should serve as a beacon for online casino operators in terms of their ads’ correctness and appropriateness. One of the most talked online casino news 2022 is a complaint against PlayOJO that has been going on for already 7 months . So what is wrong with this operator? In 2021, the online casino launched an advertising campaign to predict winning and failing stakes (“hot”&“cold”) for players. And they could view games that had not given earnings for a long time, or vice versa did the opposite. This ad called on clients to join the ranks of numerous winners or try to generate lucky combinations at unprofitable slots. The gaming commission named such casino actions irresponsible, with the potential to mislead a vulnerable part of players. A tarot card reader also spoiled the ship for a ha'porth of tar. The charlatan was guided by the forecasts of the PlayOJO operator in his predictions. So, if the complaint will be granted, how will it affect other providers? Winning stake predictions will be limited. It is possible to reduce the maximum allowable bet sizes to eliminate the negative impact on users and the addiction progress. In any case, online casino owners should think about their advertisements’ content in legal frames . In particular, 100% win guarantees and a chance to “change their fate” are not the best decision to attract players, because the Random Number Generator determines the stake’s outcome in most games. Keep your marketing boundaries in check, and monitor online casino news in the USA to avoid troubles with the law and lower the fine risk.
Compensation to users because of the pandemic
Huge fines for the “888” operator become another shocking article in the online sports gambling news in 2022. Their work during the pandemic caused significant harm to customers. Now the casino must pay £9.4 million in compensation to clients who stepped on the verge of ruin after interacting with the gaming portal. The company has not taken any action to create a favorable environment for its customers, despite the regulator’s warnings to tighten the check-up procedures for players. According to online gambling legal news, “888” employees did not verify users’ documents, confirming their solvency. More precisely, such validation was possible after customers left more than £40,000 in the casino games. As a result, a client lost £37,000 in just 6 weeks of gambling at “888”. Thus, the company may be deprived of a business license because its activities violate one of the law amendments - inspecting the clients’ financial stability. This criterion is one of the crucial factors for "healthy" gambling that does not cause consumers’ addiction, bankruptcy, and depression.
Are we facing a total ban on the use of advertising?
The previous scandalous online gambling news articles only confirmed the activists’ correctness, who favored tightening the wagering regulation. Tom Cotton, a senator from Arkansas introduced bill 3322 about the prevention of child-targeted advertising to avoid causing irreparable harm to people's lives. On the eve of the FIFA World Cup 2022, the live promotion issue is especially relevant when the number of sites’ visitors is increasing . And although ITV was criticized for not banning gambling ads after 2020, for the time being, they are allowed 5 minutes before the start and after the match’s end (if the broadcast runs before 8 pm). The latest online casino news states to raise public awareness of the possible threat to women's health as one of the vulnerable groups, not to be afraid to show up for help if people experience excessive gaming cravings and need support to overcome them. There are plenty of helpful resources to deal with addiction issues. Will all advertising campaigns for gambling establishments be banned entirely? This issue is still up for discussion in the best casino gambling news online. The list of restrictions can expand significantly, including a tabu on:
direct establishments’ advertising on television (including nighttime);
affiliate links;
incentive bonuses for new players (free spins, no deposit games, cashback);
advertising billboards and sports events;
premium programs for high rollers, etc.
The deputies call on the Gambling Commission to act more assertively and effectively in the fight against gambling’s harm. There might be a confident control over the gaming companies and their customer's relationships. Therefore, it is quite possible to expect a total ban on wagers’ promotions and other requirements forcing. As for the online sports betting controversy in the USA, the government is unlikely to begin heavily restricting the growing industry’s advertising. Aaron Moore , the Professor at Rider University in Lawrence, N.J., came to this opinion. In turn, Larry Walters, a Florida lawyer, voices the need to limit gambling ads to minors and warns about the negative impact of gambling...
The gaming industry is booming, showing no sign of slowing down. Technological advancements, democratized access to data, content diversification, and expansion to new markets provide exciting opportunities for brands and their customers. The gambling sphere will likely continue its upward trajectory in the next decade. So, keeping abreast of casino games online news is vital to getting valuable information on possible business improvements and beneficial upgrades. In this guide, we will discuss iGaming trends , popular table game developers, and the importance of partnering with a reliable software provider.
Thousands of people walk through the gambling site every day. Some stay only a few seconds and then leave, yet another return twice a week. So what makes online casino players become loyal brand connoisseurs? Mainly, a platform’s success depends on its proactivity, creative marketing strategy, and sustainability towards customers and employees. Hence, human-driven goals vary from country to country, depending on a large set of criteria like age, gender, financial well-being, educational level, experience, and motivation. And if you, as an iGaming operator, want to attract more customers to your gambling business, you should learn to understand your target audience better. This article will try to picture online casino gamblers more clearly.
Gender characteristics affecting the style of play
Within a stereotype, an average player looks like a man 18-35 years old. At a young age, many people try to get an online gambling user experience after they pass restrictions provided by law. But, it doesn’t mean females stay aside from such entertainment. Many women of different age categories participate in casino games and even win significant sums, becoming famous online casino players. Thus, American women play games of chance triple less than men. But they do! And with the gambling tabu cancellation in 2018 , female participation can grow, and sooner, we’ll face another online casino player stats. But even now, ⅓ of the whole client's volume is enough to pay strict attention to gender segmentation gambling . Returning to the age issue, we can say that US gamblers are younger than average players worldwide. Let’s look at these ranges:
58% of American players are in the 18-34 age group, while this index is 31% in the global average;
17% of US gamblers are 35-44 y.o, much like the world’s 21%.
Only 7% of people in the USA between the 45-54 age like to play casino games vs. 18% globally.
And 24% of clients start gaming again after 55+ (against 29% on a global average).
What is the gender situation in other gambling countries? Only 17.6% of the online casino player community are females, while more than 82% belong to young males mainly 18-39 years old. We can face some changes in gender preferences in Australia, where the iGaming sector involves 45.8% of women and 54% of men. However, let’s consider that female inhabitants on the continent reach 51%. What can this online gambling research tell us? Casino operators may take two steps, learning the gender characteristics of their market:
For example, if you want to grow your female customer base according to their preferences, you may try to add some non-strategic games, like slots, bingo, or video poker. Suppose, your goal is to maintain users' interest in the game , meaning to concentrate your efforts on male demands. In that case, you can add more strategic gambling (blackjack, sports wagering) or propose beneficial promotions, and so on. Nevertheless, that’s not the only option you should consider, optimizing your website’s performance and improving users’ experience. What about gender characteristics? Namely, what they represent to the customers. Let's see how the player’s portrait changes with the development of the educational system and people’s welfare.
Degree of education and income of players
Online casino target audiences differ in educational base and average earnings from country to country. Both people with low and high revenue contribute to global gambling. For example, high-educated Canadians with a $75000 annual income make up the picture of the maple-leaf countries’ average gamers. While in Africa, mainly the poor and not working inhabitants practice playing poker for a living . Surprisingly, Australians with a low income spend most of their salary playing casino games. On the other hand, wealthier gamblers prefer responsible gambling. New Jersey's Center for Gambling Studies, USA, reported that working and self-employed people with high-school or college diplomas made up the majority of online gambling user growth. At the same time, students represented a tiny part of it. Among described things, the world’s contribution to the casino game target market depends on many other factors. We’ll highlight them below.
Development of online gambling by country
Online casinos’ popularity spreads worldwide, and you hardly meet someone unfamiliar with betting or spinning reels for real money. They probably contacted a live dealer or simply noticed news lines about the best online casino players. However, people’s involvement in the iGaming industry differs globally. Thus, gambling is prohibited in some parts of the world, and inhabitants are afraid to break the rules and bypass wagering propositions. However, some daredevils search for illegal operators and play at their own risk. For instance, 60% of people in Thailand enjoy internet games despite the government’s ban. Other countries in the Asian market don’t graze the rare and involve 51% of residents in Macau, 61% in Hong Kong, etc. The world’s biggest iGaming market is concentrated in Europe. However, the engagement level continues to increase in online gambling. The only UK may bring an additional $2.83 billion from digital staking near 2022-2026. Wagering platforms in the USA will keep top positions for investments in near 5 years. It projects to enlarge the game's target audience and reach a compound annual growth rate (CAGR) of 17.34% by 2026. Americans are passionate about sports wagering and social casino entertainment as well. African bettors expect European league matches with particular excitement. So we may face the betting boom in Nigeria, Kenya, etc. Nowadays, almost 60 million Nigerians aged 18-40 regularly visit such websites with sports betting options. As for Latin America, Columbia, Brazil, and Peru are the leading countries in betting activities. 60% of Colombians affirm wagering at least once in a life. And many people like to bet on football events or play games of chance with welcome bonuses and free trials. Australians are well-known money wasters when it comes to iGaming. They spend over $1000 per year on gambling entertainment. So, online casino player demographics can give you exhaustive information on users’ demands and expectations from internet games or bookies within your market influence. Therefore, when you satisfy the client’s demands, it’d be the time for customer acquisition, etc.
Blackjack, or as it is also known a twenty-one, is the most widely played casino game in the world. It has been an essential part of online casinos as well from the time they first appeared on the internet and is still one of the most played games today. Blackjack represents a comparing card game between a player and dealer, that means that players compete against the dealer but not against any other players. What makes Blackjack so popular is its strategy that is built on pure mathematics. That makes the game a great simulator of the real-play. Blackjack is an essential part of a social casino as it keeps engaging users. Our online Blackjack simulator software will allow you to get the game up and running within short timeline and for affordable price. We will help you to make the game even more exciting by bringing desired custom features and awesome graphic effects with high-quality Blackjack game software . Apart from Classic version of Blackjack our casino blackjack software supports a number of other BJ rules and variations such as Double Exposure, Super Fun, Spanish 21, Pontoon, Caribbeam 21, Lucky Blackjack. Any other rule can be added as a side bet or additional game to your blackjack simulation software upon request. Trust the success of your business to those who have extensive experience in creating gambling solutions for smartphones and computer.
The game of Craps is maybe the most exciting amusement in land casinos - craps tables are always surrounded with a hub of noise, fun and interaction. This game of chance is a place of real excitement and rest for real gamblers.
After losing a couple of hands in Texas Hold'em your users will definitely look for craps application software for a table at your virtual casino, as this game is associated with joy and fun, and the place where the luck rules.
With our online Craps simulation software you can make your casino more attractive than those that are currently present on the Internet, because very few online casinos have this type of game.
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Our company provides casino games craps software development for the best experience. Use flash craps game to satisfy your demanding users with dice games.
What are the best ideas for a perfect get-together with friends? Preferences and tastes differ, so some of us go on a fishing trip, others opt for a hiking weekend or visiting a ball game. Thrill-seekers will enjoy more unique and breathtaking pastimes like bungee jumping or skydiving. Yet, even quieter entertainments can bring no less excitement and immersion, making a home poker game night a coveted dream for routine-ridden people of the hectic 21st century. Thanks to movies and books, a company of buddies with men wearing stripe suits and women in The Great Gatsby-style dresses absorbed in Texas holdem and using flash to win outrageous sums has become an iconic picture mimicked by thousands of cosplayers across the globe. Today, this Prohibition-time image is getting somewhat tarnished though, what with the lockdown limitations introduced to prevent the global pandemic proliferation and ubiquitous digitalization pervading all spheres of life in the early third millennium. However, poker doesn’t lose its appeal both as a carefree amusement and an opportunity to make money, having entered a high-tech phase. Profit-savvy entrepreneurs have learned to run a poker game for profit. They build online poker games and make poker website s, monetizing people’s passion for gambling. Estimated as a 100 million-strong market , the online poker industry is considered one of the most lucrative investment niches. Being an exceedingly attractive startup idea, it is still shunned by many budding business people who aren’t sure in the answer to the crucial question: “Is running poker games legal?”
Classification of Legal Games
Gaming activities where a person can win or lose some money have always been a controversial issue treated oppositely in different times by different countries and regimes. For instance, gambling is legal in Mexico while in Turkey and Japan it is not. However, there are some universally recognized gambling events that are considered legal by most authorities.
Social Games
Most card games – be it poker, blackjack, bridge, or otherwise – that you play with your friends and family (defined as people having bona fide social relationships) fall into this category. They are typically played in a private residence (not in a public area) with no house bank, rake, or admission fee levied from participants. The only gain they get is their own winnings while the house owner must receive none. Sometimes, regulations add to this list of conditions the non-attendance by professional gamblers and the absence of public advertisement. Some legislations label such legal poker games as private, not social ventures. It effectively narrows the roster of potential participants from society at large to only certain people. Most people believe that this is only a terminological difference, but astute lawyers consider such a shift in phraseology as a sign of a stricter acceptance philosophy. Describing private games as non-social but private issues, local and national governments aim to limit access of the large audience to uncontrolled gambling environments. Be it private or social, there are some circumstances that can make legal poker game at home a potentially dingy endeavor. Law enforcement bodies are more likely to question the legality of such undertakings if they involve quite a large number of players with serious money at stake that annoy the neighbors with raucous behavior and excessive noise.
Charity Games
Any game where some portion of the gambled money is donated to charity belongs here. But if you decide to do it at your home poker party, it is not enough to qualify as a charity game. You should have some officially documented blessing from the authorities. Conventionally, you should submit a charity gambling application and obtain approval. Sometimes, a certain fee should be paid as well. In the USA, to be considered a charity project is necessary to receive official non-profit status from the IRS. Because of the latter, charity games are often termed non-profit games, although this name is not totally correct. In fact, non-profit (or zero-profit) is the activity where the host doesn’t get any money for running the game. In charity games, all the profit (both by hosts and by other participants) is directed to charity purposes, which means that there is some profit, after all. To be legally precise, such ventures should be called negative-profit ones since everybody (and especially the host who oftentimes spends a pretty penny for refreshments, beverages, electricity, and water used to keep players in game for quite a time) is left with less money than they had before the party started. Evidently, if you plan to launch a successful poker game business and create your own poker game website, your venture can be considered neither social nor charity gaming enterprise. That is why, to offer a high-end service and keep within the law, you must pay close attention to many details...
Every time Charlie Cale, the main character of a new Poker Face TV series, detected fraud at the gambling table, she cried out in indignation. No doubt, no one wants to receive such an unpleasant review about their thoroughly developed online casino. If you want to know how to build trust and loyalty among your precious customers, let’s figure out what a successful gaming platform may look like in 2023 with our detailed guide.
Gambling is a popular and profitable type of online games. Millions of people play various kinds of card games, slots, casinos, and more. Poker is one of the most renowned, classic card gambling games that involve all types of entertainment an online player would look for. An unexpected outcome, thrill, fun, relaxation, as well as the ability to win a prize – whatever the initial purpose is, more and more gamers today love to experience all the convenience of online poker through their smart devices. Therefore, if you are considering the gambling sector to start your own business, you should find poker development company that would efficiently help you on your way. A range of vendors offer related services. So, in order not to get overwhelmed with the opportunities, consider several vital factors to make the perfect choice of online gambling solution . 7 Tips to Choose a Poker Development Software Company
To start with, select the partner who offers a complete package of the turnkey poker software solution containing all the popular poker games. Make sure that the company provides software with an advanced technology stack including multiplayer poker technology and live poker gaming experience. Furthermore, an excellent development organization should deliver assistance in backend management and customer support.
You are searching to create the best gaming experience for your online players, aren’t you? Then, don’t get stuck with irritating software that does not have license certification. If you choose to buy or rent poker software, get a trustworthy gaming developer and make sure that their products are fully certified.
You should be empowered with complete control over the customization options. Thus, your abilities should include adding and removing features, tables, and variations. Therefore, the poker developers you choose should offer fully customization software. Want your visitors to spend more time on the portal? Opt for a software solution that has an inbuild creative template to engage your target audience. Thus, you could appeal to the smartphone users who prefer a grid-type gallery and eventually increase the overall conversion rates.
When looking for the best poker software, pay attention to the technical support the developers provide. You would hardly want to get stuck with some technical issues, therefore, make sure you are receiving round-the-clock support. Choose poker development software company that boasts significant experience and expertise and ensures that all engineering aspects are double-checked. Even when the software has been set up, its smooth performance should be backed by dedicated technical support.
Excellent gambling games development services usually offer a variety of payment choices. For the convenience of your clients, payment options should be multiple, stable, and reliable. Users should feel safe when depositing or withdrawing money in or from the game. Check whether your potential partners integrate a secured payment system into their gaming solution. If you guarantee your users the security of their money, you will get their trust as and build a solid background for fruitful long-term relationships. ..
A lot of the US citizens prefer gambling among other entertaining activities. Almost 86% of American inhabitants have tried playing casino games at least once in their life, and around 46% admit staking during the last month. Therefore, operators wonder how to promote online casinos and reach the other 54% of users with attractive proposals to visit gaming websites regularly. A competitive environment is harsh enough, so the marketing strategy should be well-established. Transforming visitors into permanent leads is challenging but more than possible. Follow our article to discover the miracle of marketing tools, quality gaming content, and valuable tips and tricks to increase player retention .
USA online casino games in a nutshell
Long since people have been interested in gambling. Most of them don’t mind earning money on a gambling site. That’s why they are coming to your virtual establishment and therefore stay for long. So a good variety of games, differentiating by types and themes, and a chance of winning are critical moments in customers’ engagement issues. Operators may have an excellent website interface, several payment systems, and 24/7 technical support. Still, with a few poor-designed slots and a low return percentage, it may be hard to keep clients enjoying their leisure. Moreover, small games’ selection may play a bad joke on your brand’s popularity in the United States gambling market . Here are the base options players always look for in casino games while choosing a brand to entertain themselves. Some of them even can be used as online gambling promotion ideas to perform the website benefits: 1.Beautiful interface, engaging music, and popular topics, including flora and fauna categories, adventures, jungles, cartoons, and film heroes.
With transparent information about the client's needs, operators can provide digital optimization, upgrade the service level and effectively promote a gambling business. But first, let’s find out what are the best online casino games for joining your establishment’s arsenal.
The best games list to implement on your gambling website
Each type of game finds its client. So, to attract people with different tastes, goals, and financial resources, a platform should have an impressive range of amusements. The higher the quality of content on your site, the higher the chances to suit an individual taste. Therefore, we listed the most popular game types every profit-oriented casino platform should have. Slots
Stocking machines' popularity is substantiated by their rules, simplicity, and ease. Gamblers with no skills mostly try this entertainment by visiting a website for the first time. So game-of-chances variety, their well-known certified developers, and a picturesque design, like in Lucky Charm Slots, play a crucial role in beginners’ impressions. At the same time, experienced players are more marked with all the possibilities and features they can get from spinning reels. For example, they can be interested in what are the best online casino games to win on, their volatility , stake limits, and jackpots’ size. More than half of customers ( 61% ) favor slot machines among other casino activities, so widening its assortment and regular updating may help to keep this clients’ category on the website. Many developers, like NonStop Casino, suggest turnkey solutions for operators, allowing them to choose multiline, progressive, or bonus slots with a custom design and engaging sound effects. Blackjack
A pure mathematical card game with a dealer is the next best online casino game for Americans. Almost 15% of gamblers prefer to combine some simple strategy and entertainment. Website owners can propose classic blackjack and its variations, like Caribbean 21, Super Fun, Pontoon, and others. Reliable developers will consider all the client’s wishes in customization, admin panel features, and data protection methods to increase online casino traffic and provide a high-quality card game available from any device. Poker
This is a good old game. It was familiar from 1829 when it was first played at the round table. Modern digital technologies allowed us to bring this entertainment online. Customers don’t have to search for companions to enjoy the strategy skills applied in this card game. Poker is a favorite leisure activity for gamblers who like to have some control over the process, exercise different methods of collecting cards, and try to predict the result. Game variations differentiate the casino platform’s product range and represent Texas Hold'em , seven-card stud, five-card draw, Omaha, and other personalized options that may be interesting for strategy lovers. Poker games implementation is an excellent solution for operators wondering how to increase online casino revenue. Instead of developing software from scratch, they can save money and time by purchasing a white-label product and customizing it for your brand. Roulette
American and European interpretations both are popular amusements for the casino public. Roulette wheels spin slower than slot machines, allowing to engage the audience longer. Despite the low cash return, clients like to watch a ball rotating among black and red cells, anxiously awaiting the win. Newbies and professionals are involved in this game because it is low-risk, relaxing, and does not require special skills and preparations. Craps
The simpler the rules, the more chance to attract people who didn’t try gambling and have prejudices about its complexity. Two simple bet options, “Pass” and “Don’t pass”, allows beginners to enjoy entertainment without special skills. Rolling dices bring variety to other casino activities and gather its playing public. Your games list can grow and include categories like baccarat, live casino (if you can afford studio equipment and broadcasting), or lotteries. Clients are fond of testing new products, so periodical new arrivals are necessary for successful casino development. There are several other ways to attract and keep your customers’ interest. You need just a few minutes to read about how to market gambling websites and develop your business, and you might find the answers to the questions you were looking for.
Cryptocurrencies are not fantastic anymore. Those entrepreneurs, thinking they could be fooled by investing in Bitcoin casino software a few years ago, now bite elbows facing how digital money is steadily conquering the world of finance and business. Transparent, decentralized, and private crypto confidently replace traditional currencies. An average customer can pay for various online purchases and services with crypto. In addition, gambling lovers use it for depositing their online accounts through the Bitcoin casino app or websites and find such brands attractive in terms of providing safe and anonymous financial operations. So, tech-savvy enthusiasts interested in weighted risks may appeal to cryptocurrency casino development. Establishing a Bitcoin gaming platform is not much different from the traditional one. We'll show you whether crypto gambling is worth it and why it is a promising investment for a successful future.
No time to dice!
For those, who doubt the profitability of building a crypto casino, we’ve compiled the stories of significant entrepreneurs' success boosted by digital currency. Their example showed that neither difference in business approaches nor lack of time interferes with achieving financial prosperity if you have straight goals and are passionate about your job. Thus, Sam Bankman-Fried (SBF among the public), a progressive FTX company founder, earned $22 bn in a few years in his 29. Only in October 2021, his crypto biz raised $420 mln from huge investors, like Sequoia and Black Rock. Next, Changpeng Zhao (CZ), in his 44, successfully owns the largest crypto-exchange, the well-known Binance . And at last, Brian Armstrong manages the only regulated American burse Coinbase . All these whizz-kids made their stakes on cryptocurrency and didn’t miss. Born in middle-class families, they started an average professional way in the science field. But the entrepreneurial spirit and desire to achieve financial freedom moved them to change their activities on crypto and led to undeniable well-being. Thus, all beginners have an equal chance to succeed. When starting a crypto casino, entrepreneurs are free to use different approaches in business management. Best cryptocurrency practices showed that every well-coordinated method is suitable for growth. For instance, SBF can simultaneously deal with several extraordinary tasks, solving issues with new blockchain startups ( Solana ) and internal exchange interactions. CZ, in his turn, often delegates authority to subordinates while concentrating on the development path. Mr. Armstrong motivates his workers with critical feedback, promising crypto rewards for the rawest comment. To make his company overcome the time challenge, he nominated 6 potential successors. So with such wise management, Coinbase may rely on stable work despite the temporary cryptocurrency recession. Moreover, an entrepreneur makes a step forward, providing issues of legal regulation in the face of tightening virtual coin transactions. Armstrong's future-oriented strategy highlights that crypto businesses may stay afloat during the storm and adapt to legislative and executive changes. Now, let's find out why gambling sites use Bitcoin. It is the largest coin reflecting the crypto market tendencies in general, which all the other currencies follow. Peer-to-peer money reached its maximum size of $68,000 last November. And even despite the first half of the 2022 crash, it is believed to go higher in the long term. Thus, Ark Funds CEO Cathie Wood predicts the $500000 Bitcoin price target till 2026. Her forecasts come from a growing institutional interest in buying Bitcoins. Therefore, MicroStrategy Inc and Tesla Inc added a cryptocurrency to their balance sheets. If all the companies invest 1-10% of their balance on Bitcoin, its value could rise significantly, - emphasized Wood. In 2022, Bitcoin has become a new store of value. Inflation caused by the war in Ukraine gave Bitcoin a significant market cap. Of course, cryptocurrencies in circulation are small. However, there is a possibility digital coins can take a part of the gold market share, and they have a chance to become more widely adopted. As CZ said, cryptocurrency payments will be accepted by 80% of people within 5-10 years. Such numbers seemed impossibly two years ago. And now, Bitcoin has become a crypto alternative to fiat currency almost in all spheres of life, including iGaming. Many of the best crypto casino sites provide Bitcoin, allowing their customers to make quick and safe transactions. Thus, gambling platforms increased their audience with the e-wallet owners, who are fond of wagering. But is developing a digital currency website on time right now? Let’s find the answer in the following section.
Brain power and idealism splashed with opportunism
While the question of replacing the fiat currency with a virtual one was still in doubt, the Crypto Bahamas conference 2022 gathered hundreds of participants, including people who directly influence the world with digital innovations and traditional finance representatives, to show them the certainty of changes. A lot of big wheels, including the American ex-president Bill Clinton and the former UK prime minister Tony Blair, were among the guests. One of the main conference themes was devoted to attracting international investors. During the first quarter of this year, crypto start-ups and blockchain projects raised $9.2 billion , accounting for over 460 deals. And this tendency is not going to stop. Similar digital currency implementation in casino transactions is an up-to-date issue. So while planning to integrate crypto casino source code in a gambling site, entrepreneurs should consider developing e-wallets to accept at least Bitcoin or other digital money, like Ethereum or Litecoin. It is not the only task one has to solve, wondering how to create an online crypto casino. Actually, the stages of building an iGaming business are almost the same as for an ordinary entertaining website. They include:
market and customer analyses;
defining goals and crypto gambling site requirements;
searching for a reliable crypto casino developer.
The last point is the most crucial thing. A software company should have an impressive portfolio and an excellent experience in blockchain implementation. To provide bitcoin casino games, operators should accept cryptocurrency payments. Therefore, it would be perfect to find a turnkey white label crypto casino provider which will scale a platform according to increasing business demands and customer base. How much does it cost to start a crypto casino? It depends on the amount of work, providers’ pricelist, and entrepreneurs willing to achieve an excellent user experience and high-quality service. The only thing is undeniable: expenses are paid off and bring profit when they are wisely incurred. Many gossips ensure Bitcoin casinos in the USA are engaged in money laundering, referring to the anonymity of financial transactions. But actually, all the crypto transactions are registered in a decentralized ledger, which can’t be deleted and is verified by everyone in the network. Even if e-wallet holders’ names are hidden, the address is stored on the Blockchain. Furthermore, unlike traditional payments with a bank card, Bitcoin payouts are provided instantly, fees-free, and unlimitedly. That’s how crypto casinos work and will further gain momentum in the nearest decades, despite this year's drops...
Digital casino variety allows gamblers to choose a platform carefully and meticulously. So operators have a lot of work before catching customers to join them. Primary efforts usually concentrate on marketing and promotions, attracting quality traffic to gambling, and defeating competitors. Later, casino owners’ goals may widen to solutions that make leads stay. And here, investments begin to bring desired rewards. Numerous factors contribute to users’ choice, including first impressions from gaming sites, sign-up and payment simplicity, withdrawal limits, and the games assortment. So let’s find out how to start your own online casino in 2022 and provide an excellent customer experience, considering the described nuances.
List of the best online gambling service providers
Customers typically get used to one provider because they see more reliability and opportunities. At the same time, it is sometimes difficult to disperse attention to several websites because even conditional bonuses or large prizes can play a cruel trick. That’s what clients consider when selecting the one and only website to play from thousands of options. Broad entertaining content will appeal to the majority of visitors, for sure. But operators shouldn’t base their selection on developers’ numbers only. A gaming portfolio requires costs , so you should make investments wisely. Today, providers compete in graphics quality, themes uniqueness, and gamblers’ experience while creating their products. MPS editorial board has compiled the list of online casino software developers to partner with in 2022. Pragmatic Play
This iGaming vendor has got the “Casino & Games Supplier of the Year” reward in 2021, ensuring their products’ fairness and RNG suitability. The company has over seven years of productive work and 200+ games in its portfolio. Their content is available in 31 languages and has been successfully integrated by operators from over 20 countries like UK, Bahamas, Malta, USA, and Gibraltar. Pragmatic Play develops high-quality games which accept cryptocurrency payments. EGT
A Bulgarian provider entered the gambling world with its brick-and-mortar casino in 2002. Following the need for digitalization, the company has moved to a virtual platform and reached significant achievements in creating online slots, roulette, and table games. During 20 years of functioning, EGT has become recognizable in more than 90 jurisdictions and opened 26 offices worldwide. Amatic
2023 - is the year when the iGaming company will celebrate its 30th anniversary. That’s impressive, considering its path from land-based counterparts to digital content. The provider continues to promote brick-and-mortar entertainment, transferring game approaches and values into the virtual space. Amatic products are close in storyline and design to their real-world mechanisms, which makes the company stand out from the crowd. Spinomenal
It is one of the fastest growing gambling software companies, launched in 2014 and working under the Malta online gambling license. The provider helps operators to reach clients with a poor internet connection by selling light and fast-loading games. Usually, Spinomenal announces at least 1 or 2 new developments per month. The vendor stays relevant and follows innovative technologies to keep up with the times. These big names can improve casino providers’ lineup and boost your iGaming brand despite its scale or target audience. But is there any advice on how to choose an online casino service provider? It’s worth starting with calculating your budget and writing long-term goals. Companies that can satisfy your multiple needs in product assortment, security, legality, support, and scalability will be in priority. Such white label providers as NonStop will also be helpful if you want to establish a customizable gambling platform or build your own casino game at an affordable price. And some other tips and tricks to start casinos that will bring profit are described in the next chapter. Soon you’ll learn the main features that make a gambling site attractive for clients.
What is the secret of all popular online platforms?
Googling “best online casino 2022”, one can face hundreds of results with reliable iGaming operators. Their websites vary by visual performance and content, but a few common characteristics brought them to the top. So let’s figure out how to start an online casino and join the rank of best gambling platforms practices, considering vital factors of triumph. Design
Gamblers welcome both classic and out-of-ordinary website interfaces. But if the page meets the following rules, it begins your online casino success story:
Fast loading. Clients shouldn’t have problems with a low speed while connecting to your gambling platform.
Easy registration. The fewer fields customers have to fill while signing up, the higher the conversion rate will be.
Simple navigation. Sorting by providers, games types, popularity and novelty become a massive plus in positive user experience.
Interactive dashboard. Widgets with players’ progress, jackpot growth, or current tournament period show the casino is “alive” and works in real time.
Transparency. If the clients can see all the licenses, bonuses’ terms and conditions, and payment rules, they are more likely to believe in an operator’s honesty.
Mobile-friendliness. You’ll attract more leads if they can access games from any gadget or desktop.
Variety of entertainments
People appreciate the choice. So the more categories and types you propose, the bigger audience a casino can gather. It would be perfect to suggest a few well-known developers’ products, some innovations, like a poker game with a unique UI and live dealer tables. This combination is often enough to start an online gambling site at a highly competitive level. Payment options
As with games, variety of financial operations grows the customer base. And vice versa, if clients won’t find a suitable system, they may just leave your site. Here, the withdrawal issue can be more critical than the deposit one. Players want to take their money as fast as possible. So methods allowing immediate cash transfer, like cryptocurrency, are the task to think about for casino operators. Live Chat
24/7 technical support is an option worth its investment. Clients feel more comfortable and safe, having the possibility to contact managers on any issue and get an answer within 1-2 minutes. Moreover, specialists’ skills should be enough to solve the most complex situation patiently and tactfully. Promotions
Even if you made a perfectly designed gambling site, no one would know it without a good marketing campaign. Law regulators allow advertising online casinos with some restrictions, so don’t lose a chance to reach customers wherever they are. Consider your iGaming platform promotion through multiple channels to find a better way to increase traffic. All the described factors are essential to follow in your online casino business plan. But having a lack of knowledge or time in some spheres, you may choose a gambling games provider to outsource at least web design, payments, or technical service. With qualified help, your virtual establishment will benefit more, taking the top places in casino ratings. How much money do you need to start an online casino? Every case is unique and depends on the type of license (around $15000), gaming package, and design development ($1000 and more). Marketing, staff expenses, etc., may also cause additional costs. Step by step, you can build a profitable iGaming business. Of course, it might be challenging to keep the growing traffic and income dynamic. But hopefully, the following examples of everlasting popularity will cheer you up to apply all the online casino business opportunities to succeed...
Although massive jackpots still look attractive for gamblers, they are gradually losing ground, especially in the face of new, more engaging casino innovations in 2022. Now operators should consider the users’ possibility of drawing quick money with fewer stakes instead of long-waited awards and a low chance to win. That’s what modern players wait for from gaming websites. Suppliers can't afford huge jackpots, that's why they are searching for more sophisticated ways to make low-cost rewards attractive. At the same time, prize draws can represent more than a simple cycle of customers’ activity swings. There are ways to engage leads playing more often , even when the end prize counts not in millions but thousands. They are cost-effective, profit-oriented, and directed to customer experience (CX) improvement and retention level growth. We’ll describe these new jackpot strategies in the article below, so keep reading to stay on the same wave with innovators.
How best to keep players engaged at a low prize pool?
Jackpot terms and conditions should be attractive enough to make your product stay out from the crowd in the iGaming market. At the same time, they must satisfy both users’ and operators’ needs. It’s vital that the strategy engages customers and keeps them playing at your brand platform to pay back software development and pretend on the market share. While establishing users’ loyalty, handing them bonuses is unnecessary. Instead, casino owners can build a wise retaining campaign based on target audience specifics and create a value that will significantly exceed implementation costs. New approaches in jackpot development will revitalize the customers’ idea of advantageous gameplay and loyalty. Let’s get familiar with some key innovations. Gamification tool
With such product implementation, operators will choose which casino mobile games can participate in the jackpot draw without being attached to one developer. Thus, you will widen customers’ borders and provide freedom of choice which can definitely raise players’ engagement. Moreover, suppliers will be able to separate users and offer particular jackpots that best suit their tastes, game style, and bets level. Close attention to each player will contribute to building solid relationships and increasing retention due to better service, more personalized support, and overall good CX with the gaming platform. Time-limited actions
There is another variant of attracting players with a low prize pool. Jackpots that happen on a specific day or month can become an anticipated event for casino lovers. Operators can predict an increase in customer activity, especially when the time comes to an end. And even those who never participate in jackpot battles can start betting. Collective award
Wins now can be shared among the participants. Although its size will reduce, players receive a guarantee of their stakes payoff. The more activity they provide, the more prominent will be the overall jackpot cut when someone catches a fortune. This approach motivates users to join the tournament. Opposite to a single-winner draw, visitors consider they have pretty odd chances to get real money. Personal achievements
The idea lies in gaming experience accumulation for individuals. The jackpot size depends on the session duration and summary of the participant’s bets. No one can pretend to win another gambler’s reward. With this innovation, operators “stick” their clients with a desire to win a unique prize and a pity for the money invested. So they probably choose to continue trying their luck at your best online casino from a mobile or desktop version, then start from the beginning at your rivals’ place. Providing new technologies to jackpot performance entrepreneurs kill two birds with one stone: they build a cost-effective way to grow retention and create a unique value that regularly drives income as opposed to a once-in-a-time progressive hit.
The best providers create mobile versions of the site
To make the casino jackpot more accessible and safe, operators allocate a budget line for mobile usage development. The power and graphic characteristics of modern devices allow providing full online casino functionality, fast loading and performance, and secure data processing. With the help of turnkey online casino providers, business owners can create native apps or integrate PWA architecture into their existing iGaming platform and become accessible to customers from their smartphone screens. Along with an engaging jackpot campaign, mobile apps contribute to a better CX. Thus, clients can play on the go and participate in social gambling . So going mobile, you can reach your audience whenever they are, erasing time limits and PC binds. Gambling applications ensure a higher level of security for personal information and financial operations. End-to-end data encryption prevents cyber-attacks , hackers, and harmful links. Moreover, making payments in casino apps is becoming quicker for clients because all the necessary programs, bank cards, and e-wallets are available at their fingertips. Another benefit of building a mobile casino is the ability to send notifications to clients as soon as they install the app. So, it is a perfect way to remind them to log in to their account, continue playing, and notify them about hot promotions, new games availability, or jackpot draws. Most popular developers’ games, like NetEnt , Evolution , Playtech , and others, are adaptive so that you can diversify your gambling content range with products of any taste. In addition, white-label casino providers allow buying ready-made solutions , like online slots or poker, to customize and promote them with your brand name. Online gambling industry statistics show an unstoppable growth of the iGaming industry. Market size is expected to reach $172 billion with a CAGR of 11.6% by 2030. To contribute to these impressive numbers, casino owners should follow the path of new approaches, also taking into account some psychological aspects. We’ll talk about them, particularly in the next chapter.
Risky decision-making or how provider campaigns influence players
Dr. Hee Mok Park, a professor of the Marketing department at the University of Connecticut, and Dr. Joseph Pancras, have announced the results of their work concerning gamblers’ risk-taking behaviors. Researchers examined customers’ actions and their social environment reactions to a jackpot winning. Park wondered how behavior changes after hitting a prize: continue betting while feeling lucky to win even more ( hot hand myth ) or make fewer stakes believing they can’t be so fortunate again ( gambler’s fallacy ). The research showed that winning a reward impacts not only players but their friends and relatives or other individuals who witnessed the hit. Thus, the lucky ones were raising their wagers by $39 on average per round for two hours after the jackpot draw. Bystanders increased their bets by $2 per game within half an hour. The reason for such winners’ reaction is a false confidence in their fortune or skills, allowing them to continue succeeding, or a so-called “house effect.” The last one means players don’t care too much about the expenses because they spend not their own money but entertaining establishments. Understanding the customers’ behavior allows operators to position their games better and use the target advertisements to reach the main goal - increasing online casino profitability . Below, we’ll outline the other factors entrepreneurs should consider while revitalizing players’ activity on your casino website...
When sports and gambling meet in a single product, new opportunities for business development appear on the stage. In honor of the recent EA FC 24 release, we’ll talk about a football topic and share some useful information interesting for online casino owners. In this article, we’ll define what the FIFA icon roulette wheel is, how it diversifies the gaming experience, and why this idea can be applied to iGaming websites.
Progressive web apps make even more buzz in the modern tech community. With the increase in gadgets practice, customers are slowly moving to the “mobile-only” phase. And here, PWA reflects big advances in online casino features. It allows focusing on performance, experience, and intelligence, representing a perfect solution all while combining native and web technology.
Entrepreneurs find wide applications for this innovative approach in different fields of activity. Online casino owners are no exception in their willingness to enhance user experience (UX) and improve iGaming business efficiency.
This article will describe the main goals of PWA usage in the gambling market, highlight some development basics, and show the best implementation practices. What is a PWA online casino?
As many successful gambling sites have boasted native applications, they didn’t surprise sophisticated users as much as in the first few years of their appearance (mind you, this happened in 2008). Since the “ancient” Adobe Java or Flash-based products, technological approaches have changed drastically.
If the native casino app owners were oriented on the limited part of the target audience, like those who used Android or iOS devices, PWA development established a new era of applications free from operational systems (OS) boundaries.
Thus, PWA casinos run on Android, Apple, Windows, and other smartphones, PCs, and tablets. Here we mean a single gambling program clients can run on their different gadgets or a computer without the data and quality loss.
Once you’ve integrated a new online casino app into your digital platform, it becomes available from the browser for every player. The same gambling account can be accessed via a phone home screen icon or a desktop computer. That allows clients to stay in touch with an entertaining site at the workspace, home, or during the trip.
PWA casino versatility solves one of the major iGaming business issues - traffic growth. Suppose, you already have an app on Google Store. Then an advanced tool will help to add other devices customers to your Android ones.
But that’s not the only benefit of progressive online casino app development. The other advantages of PWA investments, contributing to a first-class user experience, include:
Along with lower costs for progressive app creation, they benefit iGaming business owners in other ways. Here are the PWA factors that impact the casino operators significantly:
As gambling statistics in the United States show an increase in digital casino attractiveness, following the trend for improvement may help establish the leading positions among innovative and leads-generating online establishments. The basic principles of PWA game
Due to the newest approaches, progressive web app casino games can now be accessible offline. In addition, most native software functions are now available from the web source. The PWA work can be described with Google’s acronym FIRE, which stands for:
Integrated. The casino app is built into a client's browser, so it saves gadgets space and doesn’t need to be manually updated from the marketplaces.
Reliable. Progressive software works without fail when it faces Internet disconnection. Cached files allow users to continue enjoying digital entertainment, not losing their progress.
Engaging. Mobile PWA game design is the same as in native applications. Users feel free to interact with a tool and understand what features they can use in the casino, as it is as simple as possible.
A progressive app should have the basic minimum for successful web launching. With some skills in JavaScript and HTML, it can be written by yourself. But if you don’t want to risk and miss vital nuances, a professional team will take over your PWA development tasks, ensuring stable digital casino work. Below we’ll describe the main steps necessary to create a hybrid tool.
First, an application needs an HTTPS host to guarantee its secure functioning. If you want your platform's financial operations to be saved in a reliable environment, then avoid HTTP. Customers will more likely subscribe to a gambling site being sure fraudsters won’t steal their account data, progress, and deposits.
Next, you should create a JSON web manifest. It contains all the basic information about your app required for browser integration: name, description, background and theme colors, icons, display format, and start URL.
And now, it's essential to prescribe a service worker in the project root for offline work. This file will allow you to run Javascript off the main thread, send notifications and create cache files for work without an Internet connection. In the first stage, you should check whether the browser supports the service worker and can register it. Then you should add a variable responsible for cashing offline files. Finally, to test the work, follow Devtools and select the Offline checkbox. It will show whether everything was coded right and the PWA works offline.
The final step in PWA development is to check its productivity. A Lighthouse tool will examine the overall application performance regarding reliability, speed, and optimization methods. If something goes wrong, an auditing tool will show tips on fixing mistakes and improving your casino app performance to 100%.
You might already know about gambling Twitch streaming from your rivals or news lines. This niche is definitely gaining popularity daily. Even now, while you are reading this article, some influencers promote little-known operators and grow their website traffic step by step. If you also want to learn how such affiliate partners can benefit you, it is the right place to start your research. We’ll talk about the advantages of casino games broadcasting and show one of the effective ways of qualitative and quantitative iGaming business scaling .
Who is a streamer in an online casino?
Some people confuse the concept of “streamer” with a live dealer, but it’s quite a different story. You could also hear about game broadcasting while playing computer games, like Call of Duty or Fortnite. So casino streaming is the same thing. Gamblers translate their actions to subscribers while spinning reels, collecting cards in baccarat, etc. This kind of entertainment (and an effective promotional campaign for iGaming platform owners) is trendy among Twitch users. Providers widely use casino streamers' content for advertising their brand, get more benefits from white-label products and attract new clients to the site. Live projects are accurately targeted. They allow reaching local audiences familiar with online games for real money and expand the company's popularity globally (depending on the influencer coverage area). What do online casino streamers use to transmit videos? Their “tools” set is quite simple: a gadget, web camera, earphones with a microphone, and a program like Open Broadcast Software to share their screens actions live. Watchers can estimate a trial of an appropriate slot, feel the adrenalin, and emphasize players' wins or losses. As a result, customers become more confident and free to start wagering an advertised game because they already know the rules and possible perspectives and are convinced that online gambling casinos really pay rewards. This approach is a perfect way for operators to promote platforms, as it becomes more difficult and expensive to highlight their products among the significant diversity of digital entertainment. Casino influencer marketing is oriented toward a suitable audience and helps to spend entrepreneurs' budgets wisely.
How to find a reliable influencer for streaming?
Players willing to monetize their Twitch profile appear every day. As broadcasting stakes is a relatively new field of activity, the landscape is constantly changing. So the issue of finding the best gambling streamer, inspiring confidence, is hugely in demand. While searching for an online partner who will record your games, casino owners should look at three basic options:
The type of video-streaming platform. Some of them have limitations on the content that can be transmitted. Moreover, it’s essential to know whether a service has a reliable mobile version or an app that ensures stable work for smartphone users.
Niche fit. The online casino streamer should have experience working with the same product and skills to present games enjoyably and attractively. As live broadcasts allow watchers to ask questions, an influencer should answer eloquently with subject knowledge.
Follower number. The more people access your brand video presentations, the higher the chance to grow your platform's customer base. Besides, when you add a link from the casino to partners’ Twitch, your clients might also join their fans' ranks. So it's a mutually advantageous deal.
Service cost. Expenses may differ depending on the influencers’ popularity. Operators should ensure their investments will be justified and oriented to the right audience. Influencers don’t play with fake money. Their rewards are a part of the website owners’ budget. So you should think twice about whom and how much to pay.
In addition to the described criteria, casino owners should appreciate how a gambling Twitch streamer works. Examine his records or watch similar live videos to ensure you’ll make the right choice. Check whether a partner places a schedule for future broadcasts to notify followers to connect in time. Consider extra expenses if an influencer will play your live streamers slot at higher bets. It will rush the viewers' adrenalin and show an excellent example for future casino clients to follow. Let’s talk about cost issues a little deeper. So keep reading to get more details.
The question of price or a mutually beneficial collaboration
Some operators may think of how to organize streamers' partnerships. Perhaps, you will not use their services on a stable basis. That’s why there is no need to hire influencers for your company staff. That might be costly and won’t necessarily suit future needs, even if affiliates are relevant to current casino owners’ goals. Collaborating with multiple mobile game streamers and obtaining different marketing efforts would be a better approach. Thus, each partner will cover an appropriate target audience, like poker or slot lovers, low-cost casino players, or high-rollers. In addition, several influencers will provide a video broadcasting focused on a specific product, market, or local preferences. Casino owners should primarily determine what objectives they pursue. For example, online streaming can be directed toward solving such issues as improving the customers' experience (CX) and increasing the retention level for local clients. In this case, operators' expenses can be lower. Vice versa, you'll have to find foreign streamers to spread your brand's popularity worldwide. They will convey content to various geographical areas, using the local language, conversation specifics, and other characteristics. Depending on the growth scale , expenses can be much higher than those oriented on the internal market. But of course, you can start to conquer a single new country in the beginning, using Google Analytics to define the most prospective one. The report will show locations where your gambling site is visited more often. Alternatively to multiple online gambling streamers partnership, casino owners may consider a variant to cooperate with one famous person with a large international following. As a side effort, providers may enter into short-term deals with influencers to focus on specific events, such as tournaments, unique propositions for casino anniversaries, holiday promos, etc. Additionally, broadcasters can wear printed t-shirts with the brands’ color, logotype, or name. That will make a website recognizable among followers. Streamers are also willing to cooperate with a digital casino to get additional rewards and widen a subscriber’s list. How do gambling streamers make money? They are paid for playing games or the attracted clients' percentage. If the iGaming operator is popular enough, he may bring higher income from the partnership. On the other hand, active gamblers could already have an account on notable platforms, and growing their traffic with local visitors can become challenging. In this case, collaborating with smaller companies will be more suitable and productive...
The gambling business is one of the most lucrative in the online games industry. Websites in Armenia attract players, offering excitement and thrill from possible risks and grand rewards. If you are searching for ways to build an online casino at low costs and generate a stable profit, then this article is for you. We’ll learn about the best practices for launching gambling platforms in Yerevan and will define how much money and time you may need to run a thriving website.
Chips, golden bracelets, and millions of dollars: the 53rd annual World Series of Poker is set, and the gambling world has its new winners. Some players are proud of themselves, while others got an incredible gaming experience and understanding of their future steps for skills improvement. They aren’t going to stop, and neither are the online casino owners willing to contribute to the gambling market size growth. We dedicated this article to the most engaging WSOP 2022 news and helpful tips for iGaming business development .
A quick recap of the world series of poker
The most anticipated events among gambling lovers occurred at Bally’s Casinos this July. The tournament Main Event attracted incredible 8,663 entries from the USA, UK, Canada, Australia, Norway, and other countries, which made it the second largest in WSOP history. Besides, the series has been organized annually since 1970, when only seven poker players were invited to the Horseshoe Casino for a single game. Since 2004, the competition has been held by Caesars Entertainment and is accessible to everyone aged 21 and able to pay the buy-in. The WSOP World Series of Poker has pretty democratic prices, so players don’t have to be high rollers to join the festivities. The event counts dozens of competitions (88 live bracelet games this year), with the only limitation in budgetary constraints. The lowest one required a $400 fee to join, while the Main Event had a buy-in of $10000. WSOP 2022 Las Vegas popularity has been explicable because the last two years, it was organized only online due to the COVID-19 pandemic and subsequent restrictions on live poker events. From all the participants, around 1300 players won the $80,782,475 pool in total. Each gambler earned at least $15000. And only three champions were left on the seventh day at the Final Table struggling for the main prize - a golden bracelet and $10 million payouts. So Norwegian 34-years-old professional poker player Espen Jorstad had become the 53rd WSOP main event winner, beating Australian Adrian Attenborough, who earned $6 million, and Michael Duek from Argentina, who took the third place and a $4 million reward. The 2022 poker championship brought not only new winners and noisy crowds but additional accidents you may find exciting to know about.
Interesting events during the WSOP 2022
The appearance of some players caused a flurry of indignation from the poker community. Thus, Ali Imsirovic, Jake Schindler, and Bryn Kenney, recently accused of cheating in games, were admitted to participate in the tournament. These guys were suspected of using Real-time-Assistance (RTA), collusion, and other scams during the previous WSOP. Still, their guilt wasn’t proven. And players also didn’t make statements to refute these allegations, except Kenney, who denied the rumors. Not surprisingly, the public has an adverse reaction to scandalous gamblers. They could doubt fair and equal opportunities for all the players. But despite that fact, gamblers took their place in the Main Event and didn’t leave it with empty pockets. The 2022 World Series of Poker also attracted famous poker names from Asia. Singaporean Ong Dingxiang reached 47th place in the No Limit Texas Holdem during the Main Event and took $176,200 home. Indian players Abhinav and Aditya Agarwal ran the final tables in different events but won less: $56,388 and $23,634. The championship didn’t go without an unfortunate incident. One day, a rumor about the active shooter down the street excited the crowd, causing a stampede among players. They run in fear to get a safer place, spilling their chips all over the floor. Many participants were injured. However, no evidence of an armed criminal followed. It was just a glass door of the other Las Vegas casino that suddenly shattered. Although such an unpleasant event had interrupted the quiet poker series atmosphere, the tournament continued a few hours later, returning gamblers to their exciting leisure. The poker world does not let its fans get bored. After the live WSOP grand ending, tournament managers decided to continue its online version. So 14th of August, gambling fans celebrated the opening of the third annual World Series of Poker Online Games. Let’s figure out how it was going in the next chapter.
How the WSOP Online boosted interest in poker
As the organizers emphasized, online championship bracelets are no less valuable than live ones. This year 33 lucky players have won these prizes. The event featured various poker games with buy-ins starting from $100 to $10000 for the high-rollers. The WSOP online poker game was available for Nevada and New Jersey with a $25 million prize pool in the previous two years. In 2022, the online battle was expanded to Pennsylvania and Michigan. Simon Mattsson from Norway has won a whopping $2.793.574, showing a masterclass of his performance at the final table. Kannapong Thanarattrakul from Thailand got second place and $2.094.884. And the Chinese player Feng Zhao finished third, earning more than $1.5 million from the $23.674.000 prize pool. WSOP online casino, with its’s live broadcastings, attracts internet visitors globally. Even if poker lovers don’t participate in the competition by themselves, they are willing to become a part of such a significant event as watchers. The championship is recognized as one of the richest and most prestigious gaming events worldwide, with its summary bracelet awards at $3,5 billion . WSOP online circuit 2022 enchants the public with an abundance of professional players. People are excited to look at gamblers' techniques and bluff skills, allowing them to win millions. Poker tournaments fuel a desire to win a huge prize. Plenty of online visitors dream of such a success as their favorites make. They try to figure out gamblers’ winning strategies and apply them during their own gaming sessions at digital casinos. Equal opportunities for participants to win are another reason for the global casino championship popularity. It can be a well-known pro or yet fameless stranger. Despite some card game skills, the series outcome highly depends on simple luck. So the game keeps the suspense from the beginning till the last minute. WSOP tournaments happen once a year, but iGaming entrepreneurs should think of engaging customers every day . Let’s see what makes your casino exciting and how to retain customers in gambling later in the article. ..
Gambling is one of the industries which is highly affected by hackers. Casinos use a great number of technologies in their work, including mobile app creation, social media promotions, and payment services. So, these integrations become a target for realizing scammers’ schemes. Their attacks can paralyze the iGaming website for days or weeks or even lead to the entrepreneur's bankruptcy. But there are also many cyber security tricks to minimize risks and make your business invulnerable to digital crimes. We’ve prepared some useful information on why an online casino can become a green light for fraud and how to protect yourself from hackers in 2022. With these tips, you will give criminals a good fight, defending an establishment and your customers. Why John Malkovich?
Today's online gambling and sports betting industry suffer from cyberattacks 167% more then the last year. The number of hackers willing to access casino data can be compared to a zombie invasion. And iGaming operators, like John Malkovich in a new video game Call of Duty: Advanced Warfare, face the task they can’t get around. So the only right decision is to fight fraudsters, like virtual walking deads, to save their own lives, meaning gaming business welfare. Casinos have been a target for scammers since their land-based appearance. It was natural for gambling establishments to be robbed here and there, especially when little attention had been paid to security issues. Risks remain the same with the increase of online games popularity, although the landscape has changed, and now we are more confident in ways to protect a business from hackers. Instead of forced heists and cheap switchings, fraudsters developed DDoS attacks, personal account breaks, and other illegitimate methods. Casino owners should be more proactive and invest in strengthening their cybersecurity and data privacy levels because criminals can harm a business in thousands of ways. One of the primary risks for providers is hacking. Vulnerable websites are in danger because fraudsters can access the casino's financial data and customers' personal details as well as steal their money. Even if operators can pay clients damages, casino cyberattacks bring a more significant risk for enterprises. They can potentially destroy a trusted brand. You won't build loyal and reliable relationships if customers don’t feel safe while interacting with a casino. They will hardly deposit money in brands that don’t know how to prevent hackers from stealing information. Moreover, clients want to ensure they are engaged in fair games. If there is a little chance scammer could interrupt their stakes and influence the outcome, you’ll probably lose the majority of leads. That’s why operators should take risks seriously and provide gambling and cybersecurity events timely. Hackers' tricks and approaches to avoid them are constantly changing. So it’s crucial to ensure you obtain a solid defense and regularly test your hacker protection software. But before becoming John Malkovich for your company, let’s figure out what website bottlenecks are attractive for scammers, like fresh brains for zombies. Causes of frequent cyber attacks According to Akamai’s recent research, the harmful impact of cyberattacks on casinos increased almost twice during the last year. The more gamblers came online, the more attractive their catching was for easy money lovers. It resulted in selling players’ accounts and stealing personal data, such as credit card info. While the reasons for hackers’ activity differed from time to time, three vital factors mainly caused weaknesses in the cyber security of a casino. Lack of security support A small number of people know how to keep their personal information safe. Take the casino accounts' passwords. Around 23 million online players used simple combinations for their gaming profiles, like “123456.” And almost 71% of individuals picked up the same code on multiple websites. If the operator doesn’t provide limits on the password complexity and length, users don’t pay much attention to this issue. However, such an approach is one of the methods for strengthening online gambling cyber security. Platform vulnerability When scammers find out your online casino has weak sides, they may try to pounce on it, causing a temporary website block or completely ruining the security system. If your site operates using HTTP instead of HTTPS, doesn’t provide SSL encryption and two-factor customer verification, and ignores cyberattack prevention software audit and its updating, you may be in a danger zone like in John Malkovich games. Underestimation of risks Some casino owners think there are no preconditions for their platforms to face any type of cyber attack. But that’s a profound delusion. If it hasn’t happened before, it doesn’t necessarily mean it wouldn’t; mainly if entrepreneur efforts are directed at traffic growth issues instead of “how to deal with hackers.” Additionally, the more clients your company has, the more attractive it becomes to examine casino cybersecurity for fraudsters. So you should learn more about attack types and the basic preventive measures you can provide. Therefore, we dedicate our next chapter to this important issue.
For a business in any sector (and the modern online gambling industry is no exception), staying put spells stagnation, lagging behind the competitors, and eventual extinction. In order to thrive and outstrip your rivals, you have to expand your sway by targeting and involving ever new customer strata. iGaming ventures miss no opportunities to make their presence on the market known to as broad audiences as possible, hoping to find as yet untapped consumer pool. The gamut of promotion instruments and techniques in the Internet-driven business world of the 21st century is extremely wide. Aggressive advertising, robust presence in social networks, holding offline events, tailoring your activities to fit the latest trends in the niche, leveraging the best SEO practices – all of these are jigsaw puzzle pieces that form a comprehensive picture of marketing strategy. Its overarching aim is to promote an online casino of yours, reaching out to the maximum number of gamblers. Today, the biggest and most forward-looking igaming sites launch or at least start thinking about affiliate gambling program . Why? They choose the affiliate system because, among the plethora of promotion methods employed in the industry, the igaming affiliate marketing channel is one of the most effective ones in terms of ROI.
What is the Meaning of Affiliate iGaming?
Affiliate partners are people and organizations who participate in online casino affiliate programs honed to bring more traffic to your gambling site in exchange for a revenue share. To do this, an igaming affiliate places banners or links on their own website driving their online casino affiliates’ referral traffic. Gambling affiliates approach the traffic-driving task in various ways. Alongside the mentioned tactics, they may utilize a direct CTA (like urging to register in a certain online casino), provide information on casino rankings, publish iGaming guides, share the nitty-gritty of online gambling, etc. How are such third-party activities supposed to attract the relevant audience and why are gambling affiliate sites likely to have credibility among the gambling community? Having considerable experience in the realm of building gambling sites , we at Multi-Programming Solutions are sure that affiliate success is attained through the choice of appropriate igaming affiliate operators.
Who are the Best Online Gambling Affiliates?
Who would you trust when you want to know more about a product or a service? Certainly, those who have been regular consumers of the said product/service for a long time and know all nuts and bolts of the sphere in question. So while choosing the most suitable candidate for an affiliate who is likely to bring high conversion rates, think popular gamblers or poker players. They may be well-known streamers, bloggers, or vloggers with a significant number of subscribers who are active in Twitch, YouTube Live, TikTok, LinkedIn, or any other media that are frequented by the relevant public. Their popularity makes them heavy-weight influencers in the sphere whose opinion is held in great esteem and whose pieces of advice are readily followed. Another viable option of affiliate marketing for online casinos is to enlist a person who is well-versed in the other side of the story – the operation of igaming ventures. Being an expert in how the system works is a valuable asset that is sure to foster trust among gamblers at large. Resellers and re-publishers are also effective igaming promoters. Since the B2B sphere is the one with an extensive offering, such platforms can augment your audience tremendously. Specialized networks and portals are an excellent source to address, searching for online gambling affiliates because they focus on the respective niche and know everyone and everything in it, which makes them the ultimate point of reference and trust among the punters.
Top iGaming Affiliate Networks to Choose from in 2021
All affiliate networks can be categorized into B2B and B2C platforms. Let’s have a closer look at each type.
B2B Affiliate Platforms
The chief purpose of these portals is to serve as a meeting venue for operators and affiliates to get to know each other. To give you access to their databank, you will have to either pay some fixed amount or display your brand in their directories.
GPWA. Celebrating its 20th anniversary this year, the Gambling Portal Webmasters Association facilitates affiliate cooperation among 15,000 industry stakeholders. The latter can choose between a free or a paid program and get a subscription to two editions and access to discussion forums. Once you opt for the paid plan, the GPWA website and brands extend to you its promotional opportunities.
AffPapa. This is a directory site where gambling operators pay €700 for the access to affiliate partner database (who subscribe for free). Several search tools and filters can help both to find each other in accordance with the cooperation model preferences.
Affiliate Guard Dog. This trailblazer in B2B affiliate marketing uses an entire range of valid metrics to award certificates that can make sure you deal with a reliable partner. Both free and paid options are available to participants.
B2C Affiliate Platforms
These are more numerous and are honed for sports betting or online gambling site promotion, typically taking moderate commissions for their services. The most popular among the online casino-related ones are:
AskGamblers. This platform is a proud winner of multiple awards in the industry with over a decade of history behind them and close on 80,000-strong community. It furnishes opinions and ratings not only by fellow gamblers but by experts as well (both the site crew and outside buffs). You can easily promote your igaming business leveraging the forum and the loyalty program launched by the site.
Bojoko. It serves as a free virtual venue for avid igaming fans to meet and share their gambling experience. Besides, it contains a roster of licensed gambling sites from which punters can choose any to their liking after using smart sorting tools and reading user reviews.
Casino Horse. Its team of seasoned niche developers, editors, and writers set up an excellent source of unbiased information on igaming. Visitors can employ filters to choose the online casino sites that will suit them to a tee.
SlotsCalendar. This resource aims to get a hands-on UX in igaming and tell prospective gamblers what it feels like. It monitors the web to detect new games being released, gets a demo version, and checks out how it works. Then it publishes slews of details on the best ways to play it, unlocking bonus features, jackpot options, etc. A separate listicle section updates the reader on the vendor, volatility, bet level, reel setup, and other facts related to the site in question, which turns it into a second-to-none promotion opportunity.
Affiliate Future. It is a platform that features a multitude of tools to be used as a low-risk advertising environment for igaming vendors. The special bonuses of the site are ad monitoring and sales performance tracking options made available via its dashboard.
Also read: How to start an online gambling business
Why is Affiliate Marketing Effective?
Affiliate marketing has unquestionable plus points that make this way of igaming ventures promotion much more effective than other channels online casinos use.
Reputation Bolstering
The high authority of affiliates translates into rising the gambling site’s repute and credibility among the public in the industry. As a result, brand awareness and recognition receive a powerful boost.
Payment for the Outcome
When you place advertising on social media or hold a presentation of your brand, you can never be sure that these would have the expected effect. Here, the money that gambling affiliates earn is well spent since vendors pay them based on their performance. This cost per action (CPA) model presupposes paying the affiliates for registration or (more often) participation in gambling of every new site visitor. No conversion – no payment.
Measurable Performance
With other promotion activities, you can only guess how effective they are. Affiliate marketing mechanisms enable the precise calculation of new punters who gambled at your site and the amount you earned from it. Moreover, the specialized igaming affiliate software module provides an opportunity to track the performance of different partners and see which of them are doing their job better, etc.
2024 brings unlimited possibilities for launching a lucrative casino business. To start a successful and outstanding gambling platform in the shortest time, you should build the brand around customers' pleasure and satisfaction. With this in mind, it’s worth investing some dedication and effort in your enterprise to achieve the expected outcomes. In this article, we’ll describe examples of popular user-centric online casinos that deliver a thrilling gaming experience and list some tips on how to build your own website with the same vibe.
Long gone and almost forgotten are the times when playing games meant gathering around a table with the Monopoly board on it or moving chess pieces with your hands. Modern technologies have ousted this idealistic but archaic picture with an image of a person at the desktop or poring over a smartphone in the hand absorbed in the events on the screen. Equally sweeping are the changes that occurred to gambling. In the epoch of the Internet of Things and other IT advancements, you don’t have to leave the premises to put your money at stake in the hope to hit the jackpot. You just virtually visit one of the online iGaming platforms and feel the thrill of risking a certain sum for a greater gain. The depredations that the global pandemic wreaked all over the globe contributed much to the rapid rise of the online gaming industry, making people prefer the safety of their COVID-proof homes to enjoy the services of a professional casino. Being aware of this digital drift in the entertainment realm, astute entrepreneurs and callow startupers launch iGaming companies, jostling for their share of iGaming business profits that can be made nothing but spectacular by leveraging gambling affiliate programs . With so much effort invested in the iGaming industry, it is no wonder that its value is expected to top $560 billion within the next three years . However, success in the niche isn’t that easy so you must know the brass tacks of this domain to go big-time in it.
What is iGaming?
Having a more familiar moniker of online gaming, iGaming boils down to playing any kind of virtual game via the internet that involves betting or gambling. Thus, the iGaming industry effectively covers not only such core ventures as iGaming casinos or real money slot games but also sports betting and horse race betting. As a seasoned igaming software provider, Multi-Programming Solutions knows that the biggest hit among contemporary iGaming solutions is all kinds of iGaming poker sites. With online gambling getting considerable traction nowadays, the industry gains a firm foothold in many regions and countries. Yet, the greatest hubs of iGaming providers are located in Malta and the overseas territory of the UK – Gibraltar. As legislative foundations of this activity are being shaped by an ever-increasing number of countries, iGaming is likely to spread to all corners of the world not in ripples but in waves.
iGaming History
The history of iGaming spans over a quarter of a century. It all started in 1994 when the first iGaming site was developed by Microgaming. Four years later, the same company launched a jackpot slot while PlanetPoker pioneered in developing an online poker site. Seeing the success of these trailblazers, over 700 casinos kicked off their online versions in 1999 alone, introducing unique advanced features (like multiplayer option). Some online casinos eclipsed their brick-and-mortar counterparts becoming world-famous blue-chip ventures, notably 888.com that dates back to 2003. While the iGaming industry was developing at a neck-breaking speed, national and provincial governments tried to come to grips with the problem of online gambling legality. The first attempt at legislative regulation in the field was made in 1996 by dint of establishing the Kahnawake Gaming Commission that was responsible for issuing iGaming licenses. By the turn of the millennium, a number of countries officially recognized online gambling which resulted in the involvement of approximately 8 million punters in iGaming activities. Since then, the scope of online gambling has been rising exponentially, and in 20 years iGaming market volume almost reached $60 billion , opening broad vistas for entrepreneurs and software developers involved in it.
The Present Situation in iGaming What is going on in the iGaming industry at the outset of the third decade of the 21st century? It is obvious that the lucrative prospects and the ease of gaming software development have brought about the over-saturation of the market. Today, online casinos are reckoned by hundreds if not thousands, which puts tremendous competitive pressure upon companies involved in providing such services. The abundance of operators on the market has triggered an avalanche of customization endeavors that are especially evident in slots where the assortment of themes, pictures, soundtracks, and stories is amazing. Online card games don’t lag much behind, featuring a whole gamut of Blackjack, Poker, and Baccarat variations. Another tendency that is symptomatic of the current iGaming is the gradual but relentless decline of console and desktop gaming in favor of mobile experience. This shift became conspicuous about ten years ago when the amount of money wagered by gamblers via mobile platforms exceeded $10 million. Since then, the popularity of this gambling channel has been on a steady if not dramatic rise together with the surge of the global number of smartphone users and enhancement of technologies leveraged in the niche. Modern mobile know-how enables gamers to receive an awesome UX with high-quality graphics and audio available wherever they are, which is the reason why an average person today spends twice as much time on their phone (about 24 hours a week) as it was ten years ago. And mobile iGaming activities are a considerable portion of this span. Also read: How to Find and Hire a Perfect Poker Dev
The Future Prediction for the Industry There are several dominant iGaming trends that appeared some years ago and have grown to present serious challenges to the industry. They are sure to persist for years to come, exerting significant influence on the industry and effectively shaping its contours in the nearest future, etc.
Do you consider setting up an iGaming venture? Learn about an easy algorithm to build white label casino – a cost-effective model of an online gambling business.
A special place among all available online gambling games belongs to online casino slots. If you want to have a fun and exciting time, and even with a financial win, while playing, then online slots are perfect for you. Today the market is represented by an incredible variety of slot machines, and online casino operators attract people with new games and reward their players with pleasant bonuses. This is why online casino slots are popular. Slot machines gambling development is totally unstoppable. John Haywood has forever inscribed his name in the history of casino gambling. After all, a bet of only 25 pence earned him a dizzying jackpot of £13.2 million. This is the largest win anyone has ever won on a casino slot machine. Next, we present to your attention a few interesting facts about slot machines, which, if they do not prompt you to discover the world of excitement, will certainly show you how else you can pass the time usefully when it feels so boring. So let's get to it! Slots are the most popular online casino game
Probably many players have ever wondered which type of online casino games could be awarded the highest line of the rating. Nevertheless, there is not even a particular need for any research on this issue, since the leader is quite obvious. A huge variety of slot machines, their availability and ease of use at a low cost for players allow them to occupy a leading position among casino gambling. Did you know that according to statistics, about 70% of its income is received by a regular casino from slot machines? The same trend is observed in online casinos. Modern slot machines and online slots are very diverse in appearance, themes, the number of reels and active lines, the presence of pleasant bonuses, special symbols and much more. And the lack of the need for experience for such a pastime additionally encourages fortune hunters to test their fate. You can play online slots for free
Only the lazy don't know that online slots are a great way to expand your financial opportunities. Once you create an account with an online casino operator, choose any game you like and make a deposit, your chances of winning easy money will increase dramatically. But if you are still an inexperienced hunter and you do not want to take such risks, you can still at least experience enough thrills without financial spendings. Almost all online casinos provide their visitors with the opportunity to play for free. Thus, you can test both yourself and the game, and then it will make it easier to make a decision on how to make a profitable game using real bets. And much more interesting as well. There are also multiplayer slots
Until recently, there was a well-founded idea that only one player can take part in a game. Like lonely wolves, they sit in front of the screen relying only on themselves in the difficult task of grabbing luck by the tail. Although casino software ruins old stereotypes, giving players the opportunity to unite in different groups. It is the multiplayer online slot machines that allow the simultaneous game with more than one player. For example, during a tournament, a group of players can devise a collective strategy that will greatly increase the chances of success. Professional slots players do exist
Another of the facts about slot machines that many have hardly heard of. Imagine, there are people who have been able to transfer their passion for online slots to a slightly different, more permanent plane. Now the game for them is not just a means to have a good time, tickling their nerves and slightly replenishing their pocket. It is all much more serious, because the usual game has turned into a source of constant income for them. What is at stake is not just large or small sums or momentary motives, but far-reaching plans that require working out an effective and reliable strategy for playing the game. Of course, there are very few representatives of such a lifestyle. The likelihood that you will ever have the opportunity to meet one of the professionals is microscopic. However, it is useful to know that such people do exist. Maybe someday you can conquer some unattainable peaks...
If you still haven't heard about the Crazy Time casino in the UK, which became a real evolution in the gambling industry, you have come to the right place. Today, we will discuss one of the fast-paced live games that blows the minds of thousands of players worldwide. We'll talk about the principles of this unique online roulette, learn some actual statistics, and define the probability of winning the wheel. Keep reading the article to be aware of one of the sensational gambling news in 2024.
The evolution of gambling with Crazy Time
The reason why Crazy Time online casino streaming is trendy among the audience lies in its unique customer experience, which it delivers to thousands of connected players. This game with a real dealer combines details of several digital entertainments, making it attractive and welcomed by newcomers and experienced users. Crazy Time casino app includes the rules of a traditional and FIFA roulette game, offering several bonus options similar to slot machines simultaneously. Entering the live broadcasting from a specially equipped studio, customers can see a huge, bright wheel divided into 54 segments. Most roulette sectors represent money tiles with four numbers written on them (1, 2, 5, and 10). Other segments are reserved for four unique bonus games, including:
Coin Flip - get a monetary prize with multipliers after guessing the right side of the coin.
Cash Hunt - search for pictures within a 9×12 screen to find rewards.
Pachinko - throw a puck to watch where it falls in the Slot with multipliers.
Crazy Time Casino - receive prizes from an additional wheel of fortune.
The main rule of the game is the following. Every player has 13 seconds to bet on one of 54 available sectors. So, on the subsequent spin, users may bet either on one of 4 numbers or a particular bonus round. When the timer stops, all stakes are locked, and participants can't change them until the next spin. The croupier starts to rotate a giant wheel. At the same time, a smaller roulette with multipliers also began spinning. If a player guesses the right outcome on the main large wheel, the win will be increased by the appropriate number shown on the second one. If an arrow shows a bonus round, the user who placed a bet on this result will participate in the game for valuable earnings. That's it! Crazy Time gambling game is simple and mind-blowing simultaneously, bringing seconds of high excitement and joy for adrenaline fans. And while it's mainly a game of luck, there are some valuable data players can consider for an increased chance of winning .
Understanding Crazy Time game mechanics
The best casinos offer unique and helpful software capable of monitoring the results of the wheel game. It is called the Crazy Time tracker. This tool records the outcomes of each previous spin, allowing visitors to observe the history of successes and falls. Some gamers use this information to learn the most typical roulette patterns and analyze trends. For example, players can count how many times the wheel pointer showed a particular number or a special bonus round. The tracker collects game results and comprehensively reports how often players land 1, 2, 5, 10, or one of the mini-games within a certain period. This analysis helps users develop their own online casino game strategy. They can try to predict the next outcome of the wheel based on past results. However, it's worth keeping a cold mind because this planning remains speculative and doesn't guarantee 100% success. This Evolution wheel of fortune with thousands of similar entertainment options is based on a random number generator, which ensures fairness and unpredictability. Each spin of the Crazy Time game is independent, meaning the results of one roulette rotation don't influence or predict which segment will drop on the next spin. Although the tracker can give interesting insights into the previous games, its data doesn't clearly answer which step customers should take for the next bet. Some players believe their past actions can impact the future ones in the game of chance . This idea called a “gambler's fallacy”, is a common misconception. Tracking tools may be used for fun but can't change the roulette randomness. What helps players gamble responsibly is understanding that every game has a house edge, and building the Crazy Time casino strategy should be aimed at having a fun time rather than making money.
How to Use Crazy Time Casino Game Stats
Although no informative tool can change the random nature of risk roulette, many customers turn to statistical data to increase winning chances. Every player's experience is unique, and only you can check whether the Crazy Time casino game tracker may benefit you in the game. So, let's explore what wheel stats can tell us. Note that there are more segments with “1” than similar with 2s, 5s, and 10s from the table below. This fact already increases the probability of hitting “one” more frequently than other sectors. Such disparity is reflected in the 1:1 payout for this outcome. For comparison, players receive 2:1 and 5:1 if the wheel stops on 2s or 5s, respectively...
To ensure the stable operation of a successful online casino, it is necessary to have competent and qualified staff. The staff of an official casino needs to include representatives of at least seven professions. So what kind of employees do you need and where to find them?
List of Mandatory Casino Staff Positions Software developers
Online casino software developers are responsible for creating a large selection of games, which is the main component of any online casino. You need a lot of games to keep your guests interested: slots, card and tabletop games, live dealer games, dozens of virtual sports to bet on, etc. To save money on hiring your own in-house developer though, you can turn to established online casino software providers. Designers
Ideally, a gambling platform is designed by a professional who specializes in online gambling. Those casinos that have cool online casino designers by their side enjoy the most success. This is because they know how to make the player's stay at the casino as comfortable and pleasant as possible, including thoughtful design of the games. These are the websites players come back to again and again, occasionally bringing their friends along. If you have your sights set on success, look for professional casino game designers. After all, it's better to choose a strategy that is sure to be profitable than take a gamble (pun not intended). Technical team
Online casino support makes sure that the website runs smoothly 24/7. Technical support is the department responsible for dealing with all technical processes and equipment, software failures, server or hosting errors, and any problems a player might encounter while using the online casino platform. And, of course, the technical team makes sure that the payment gateways are working properly. The operators cannot allow any glitches to occur, whether it is the transfer of payments or the game itself because that is what annoys players the most. Financial staff
These professionals are responsible for all internal and external financial processes. Professional accountants and financiers will take care of the company's budget. They will also take part in closing the deals and evaluating the financial development of your online casino. Accountants need to possess knowledge and skills in banking and payment systems, as well as knowledge of tax and financial legislation. Of course, it is not always easy to find great professionals, but it’s quite possible if you talk to other people in the industry and ask for recommendations. Content writers
Texts written by experienced copywriters increase the brand confidence of potential customers and help new players get a grasp on the platform. Grammatically correct, striking texts ensure more trust, etc.
Digitalization is increasingly becoming an essential part of everybody’s everyday life. And it takes a special place in the field of entertainment where the latest capacities of digital technologies are tested to the max. If watching your favorite movies and TV series online has ceased to be an innovation a long time ago, then online gambling is still something new and exciting. We invite you to learn more about online casinos (including those that use cryptocurrencies), their advantages, and how to start your own bitcoin casino. We will also tell you what casino software for sale is needed to start your own business in the world of online gambling...
As people all over the world are taking the post-COVID next normal in its stride, the “remote everything” drive becomes an across-the-board trend adopted in an ever-increasing number of domains – from education and medicine to IT and retail. The entertainment industry is moving in the wake of this tendency with online gambling becoming a quick hit nowadays. Thousands of avid punters in all corners of the planet have learned to appreciate the amenities iGaming extends. When you visit an online casino, you don’t have to leave your premises or comply with the dress code as it is often the story with brick-and-mortar gambling establishments to feel the thrill of putting all you have at stake. And downloading the best online slots apps or playing on your desktop the best online slots real money winnings can be all yours (especially at the high payout slots online casinos offer), which effectively turns an exciting hobby into a profitable endeavor. Picturing such mouth-watering perspectives, every rookie gambler asks himself/herself: “What are the best online slots to play?”
Choosing the Best Online Slot Sites:Factors to Consider Having developed slot machine software for over a decade, we at Poker Developers know what boxes the best online slot machines must tick to be rated as a top online slot casino.
Repute. In the realm of a rather checkered rep utation, a good name is what gamblers hold in high esteem and what the best online slots take great pains to achieve. How you can make sure the iGaming site is a reliable one? First of all, check its year of establishment and licenses. Second of all, steer by the opinion of the online punter community. Reading through their reviews you can figure out what are the best online slots with real money gains.
Promotions and bonuses. It is another hallmark of the high reputation of an online casino. Such ventures extend generous rewards and fair betting conditions to gamblers. With other things being equal, punters aren’t likely to stay with an iGaming site if it offers no deposit bonus or other similar perks.
The roster of games. If a site has a couple of dozen gambling options to offer to the visitors you will soon get tired of playing the same games over and over again. The wider the choice is the greater is the likelihood that punters will stay longer with it. The best online slot casinos feature over a hundred positions to choose from including bingo, table and card games as well as the best online slot games, of course.
Payout percentage and speed. Whereas it is quite clear what to look for in terms of speed (at top online slots real money should be withdrawn on short notice), the first parameter is trickier to figure out.
You can learn it from an RTP (Return To Player) number that shows the percentage a gambler is expected to get while playing a certain game. This figure can’t equal 100% (at the end of the day, online gambling isn’t totally free since the site must make money too) but the highest payout online slots keep it as close to the maximum as possible. Typically, if the RTP of a game is above 90% it is considered to belong to the best payout online slots.
User-friendly payment methods. Online casinos may be geared for different banking options preferred in different regions of the Earth. Thus, the best real money online slots for the USA-based gamblers will offer payment methods that are popular in this very country. The same is true about other locations.
Armed with this information, you will be better prepared to select an optimal gambling site.
The Best Online Casinos to Play Slot Games at 1.Café Casino
Its scope of options is pretty solid with over 300 games (more than 80 of which are slot games) that provide an awesome UX no matter whether you access them from a desktop or a mobile device. Although the list of banking options here is somewhat limited, this deficiency is more than offset by the very fast payout procedure. The definite leader among slot games this site offers is Cyberpunk City. Its 20 paylines, 5 reels, and 3 rows are enough to cater to the tastes of the most fastidious gambler. However exciting this and other slot games at Café Casino might be, it is its enticing bonus program that lets it stand out among competitors. Right on depositing you get a $1,500 kick-off bonus which can be even a thousand dollars more if your start depositing in Bitcoins. Playing on, you will discover a slew of other perks such as free spins, cash backs, and random jackpots, to say nothing of tournaments, cash bonuses, and weekly promos. he major flaw of Cafe Casino is its availability only in the USA.
This site is one of the big shots in the niche featuring a cutting-edge UI with more than 200 slot games (some of them are even 3D) that are available for free as demo options. For instance, Jackpot Cleopatra’s Gold has an over 95% RTP and offers punters 25 fixed paylines to win money for and 5 reels to spin. The site’s welcome bonus can run up to 230% and its wagering requirements are pretty low which in combination with the round-the-clock live chat, the absence of withdrawal fees, and a plethora of payment methods make it an extremely appealing gambling venue to spend your time at. The chief shortcoming worth mentioning is a high withdrawal threshold (above $150) which is bad news for low-stake punters.
The widespread usage of the Internet and smartphones significantly simplified the process of indulging in casino fun of all sorts. In the old-school times, you had to go to places like Las Vegas to play roulette or blackjack. However, for several years you couldn’t play your favorite games due to the worldwide pandemic. Not any more! Thanks to the iGaming industry, casino enthusiasts can access their favorite games from any place on Earth. Online casinos have been one of the most profitable businesses in recent years. And if you are up to grab a good tasty chunk in this profitable niche, you will need reliable casino web hosting and the underlying casino software . The online gambling industry is hugely competitive, making it hard to find a trustworthy hosting provider. We decided to help you out and created a list of the best web hosting providers for casino available right now.
How to Choose Website Hosting?
Although we put a lot of research into composing this list, there is still a chance that none of the listed providers will ultimately satisfy your needs. So, we decided to give you a short bullet list to use while choosing the online casino web hosting. Just take the screenshot on your smartphone and use it whenever you need it for counseling.
The hosting company should have a permit to host an iGaming website;
High performance - some websites are losing hundreds of thousands due to slow hosts;
You need a stable website with no downtime (or as little as possible);
Increased security - fraudsters often try to cheat casinos and get easy cash. We recommend you to get the host with the latest PHP technologies;
Easy to access and change WordPress platform;
The clear communication channel.
Best Web Hosts for Online Casino to Pick from
Here is a list of the best online gambling hosting companies for you. We hope one of them will suit your needs. Abelohost
Abelohost.com is a hosting provider from the Netherlands. The main goal of this provider is to grant high-end hosting services for clients with particular needs. Needs like hosting online casino websites. The company provides the highest quality services at an affordable price. The plan price starts at $6.73 and goes all the way up to $258.57. You can pay via Paypal, Bank transfer, WebMoney, Ideal, or crypto. Siteground
Siteground.com is a devoted team of professionals that brings high-end gambling website hosting services for you. This company puts a significant emphasis on being a client-oriented firm. They are claiming to be available 25/8 hours per day and 235 days a year. We don’t know about that, but we are sure that siteground.com provides good services for a reasonable price. Updated MySQL and CURL with the last generation PHP version remain one of the prominent selling features. Additionally, the company is integrated with WordPress and provides the latest web development software in the industry. But let’s take a look at the casino hosting fees . The pricing starts at $3.95 and goes up to $10.79/month for more complete plans. You will need to pay some extra cash for some extensive features, but the basic package will be more than enough if you are starting up. Slotegrator
Suppose the previous web host providers saw the gambling website hosting, the Slotegrator specializes in the iGaming industry. This website provides robust security features, 24/7 servers, and the ability to customize your website according to your needs and desires fully. Slotgrator strives to become the best host for online casinos. We haven’t found the information about casino hosting fees on the website. We are assuming that you will discover this information after the free consultation. However, this company provides world-class services, and we think you should certainly consider it as your provider of choice. Dreamhost
Dreamhost is the perfect gambling website hosting if you are using WordPress as a core of your online casino. This is one of the oldest hosting companies on the market. So it possesses an enormous amount of experience in the niche of web hosting. This website retains 24/7 customer support and an easy-to-use control panel, making it easier for site owners and SEO specialists to decide on advertisements and other day-to-day things. The plan fees of this host for online casinos start at $2.59/mo and increase with every other added feature. However, this site offers an incredible amount of features even with a minimum plan. For example, you will have access to the Linux VPS packages even with the most affordable plans...
In the post-COVID world, there is a string of limitations imposed on all our activities. People have to adopt the "remote everything" practices in an ever-growing number of domains – from work and studying to shopping and healthcare. The entertainment industry is learning to take this next normal in its stride with iGaming developing at a tremendous pace. Today, many avid gamblers switch to online facilities to have fun and win some money at the same time. Realizing the long-lasting nature of this trend, entrepreneurs set up online casinos hoping to carve their share of the internet gambling revenue pie which is only likely to expand in the foreseeable future. What are the bullet points to consider when embarking on this voyage?
The internet gambling industry is rapidly developing and has long become a worthy competitor to the traditional offline gambling business. The global consulting agency H2 Gambling Capital predicts that by 2025 the gambling industry’s net profit will be $62 billion. According to the gambling statistics in the United States, the total value of the online gambling market will be two times more than it is now, and by 2025 it will reach the total amount of $112 billion. Online casinos are becoming more and more popular, and the number of classic casino establishments is getting smaller. The sports gambling statistics show the same picture.
Market Overview COVID-19 had a significant impact on the iGaming industry in 2020. Land-based gambling establishments faced large losses, while online casinos that operate in countries where gambling is allowed continued to experience an increase in the popularity of online gambling and an increase of traffic and revenue. According to analysts, the revenue of online casinos in 2021 will grow by 7% worldwide. A particular increase will be seen in Europe, whereby in 2025 the share of digital business is expected to increase to 33% of the total gross income from gambling. As for the United States, the revenue of gambling statistics in the United States has already set an absolute record: the revenue for the third quarter of 2021 was $901 million, which was 15% more than in the first quarter. In the first half of 2021, companies that operate under gambling licenses got $1.66 billion in revenue, which has already exceeded the $1.55 billion in revenue earned for the entire 2020.
Taking into account the forecast of the USA gambling statistics, a rapid growth of online gambling is expected next year, and American and European operators will introduce new trends and non-standard approaches...
The year that has just ended was dominated by the global pandemic that held sway over almost all domains of our life, switching them to the remote mode. The gambling industry was no exception, encouraging thousands if not millions of real money players to embrace iGaming. Avid punters find it extremely convenient to enjoy the best online slot games, poker, or roulette without leaving the safety of their COVID-proof lodgings or engaging in their favorite pastime wherever they are by leveraging their Android-powered portable devices or iPhones. Let’s have a look at online slots releases 2021 has brought.
2021 Slot Game Releases That Will Tickle Your Fancy
Creators of slot machine games sensed the plague-driven spike in online gambling and beavered away, obliging the public with a great variety of new free slot releases that range from ancient armies and civilizations to movie-themed and music slot games. Poker Developers as a seasoned player in the iGaming field would like to draw your attention to the following top new slots released last year.
Big Circus
Who of us didn’t enjoy going to the circus in our childhood? Jugglers, conjurors, acrobats, and of course clowns could make any kid’s day back then. This online casino game released in 2021 will bring back those happy memories in terms of visual effects and let you earn some good money at the same time. With its 5x3 reels, your gain can amount to 2,000 of the stake in case you are lucky to get one of the four fixed jackpots or even the Grand Jackpot. You can make use of free spins, wilds, and respins it offers and multiply your stake by 20, 100, or 500, depending on whether you choose a mini, minor, or major mode.
Pride of Persia: Empire Treasures
What can say more about the quality of the online casino game than its 96% RTP? And this is not mentioning the availability of 600x stakes and a chance to reach 500 credits starting from their paltry number of 0.20! The game graphics with its Eastern chic is sure to pander to your aesthetic feeling and make you forget for a while about reels and spins but instead will arrest your attention with astounding castle views and Arabic-style décor of the displayed interior.
The Mummy: Books of Amun Ra
This is one of the online slots games that are not only based on a movie but are a sequel to a game released back in the day. Its almost 96% RTP rate is largely achieved through the powerful wild/scatter Book symbol. The game features 10 lines and 5x3 reels that enable five different kinds of free spins and promise a 10,000x stake jackpot to lucky punters.
El Dorado: The City of Gold
The game is another reference to a civilization of the past. It has a 6x7 grid and an assortment of symbols that either substitute others or trigger free spins. A special feature of this game is an offer of an extra bet which, if accepted, augments your chances to get a bonus, etc.
In no more than a year, the total market value of the online gambling industry is expected to hit at least 90 billion U.S. dollars. No wonder the field of online gambling experience providers is so vast and active - companies and entrepreneurs alike are out there to grab a good chunk of audience and profits. But one must be ready to take on the competition and be able to recognize specific market values. The big nuance is that markets may differ greatly even regionally. This is exactly why we decided to share some expert knowledge on how to start an online casino in the UK’s market - one of the most dynamically growing online gambling markets out there.
Why Start an Online Casino in the UK?
Yes, acquiring a UK online casino license may be a challenging task on the agenda. The United Kingdom’s government is pretty strict and selective when it comes to legal regulations concerning gambling activities of any sort. Still, however, the challenge may be well worth the effort considering what prospects we are looking at - a flourishing market with one of the widest active user audiences to cover and convert. There is but yet another crucial thing to consider, though. Be it a basic online casino slots website or a full-on platform that hosts multiple online casino operators in the UK - you need to have a plan, properly structure the process of creating and introducing a new solution, and take things stage-by-stage. To make your life easier, we suggest taking a look at an approach well tried-and-tested in the field by the specialists of our own company. The best algorithm of action is to start with analysis and planning, handle the legal side of getting casino online in the UK, introduce an engaging, high-quality product to the market, and reinforce market positions with focused marketing and traffic generation. Let’s take a look at each stage in more detail.
How to Get Started with an Online Casino in the UK?
If you have made up your mind and decided to try and make money on online casino in the UK, here’s the best way to segment the process of entering the new market area. Researching market
Thorough market environment research should form the basis for all further online casino establishing efforts. At this stage, you want to gather as much information as possible and outline the ultimate online casino project requirements. This should include:
market research - studying what products there are in the local market, what common tendencies can be recognized, and how the general situation looks for your specific case and project capacities;
competitor analysis - by inspecting the top online gambling providers in the niche, you may form a big picture of the perfect online casino as well as see what certain websites or platforms may lack that you can add to your solution in order to stand out among the crowd (features, games, extra offers, etc.);
requirements gathering - based on the information collected during market and competitor research, major requirements as to the scope of the solution, desired features, and its general vision must be formed.
It’s important to notice that you may take two routes here - gather your own dedicated team of specialists to implement a casino website or platform OR simply hire a casino software provider to get the project done and continue supporting it on your own. Along with the requirements and defined scope of work, this decision decides the scope of the required budget. In either case, the best route to take are the following stages below. (You may also consider the idea of launching a white-label casino, which we discuss further below). Defining a budget
Forming a budget is a very individual thing that is dictated by a number of underlying factors and specifics - from the type of collaboration with software specialists (man-house-based payments, fixed payments, time & materials, etc.) to the desired scope of features that a final product must have. One thing is for sure - an efficient introduction of a new solution to the UK’s online gambling market calls for respective investments, which isn’t a weight that can be lifted by everybody by far. The essential thing to consider and handle at this stage is the general plan of how exactly you are to monetize your casino site or platform. With a good working plan formed in advance, you get all the chances to get more than compensated for the initial investments in the long run. This is why forming relationships with influencers and ad providers early on is also a good idea. Acquire online gambling license
And now for a challenging yet necessary part of establishing an online casino in the United Kingdom. Your main takeaway here is the set of UK Gambling Commission’s (UKGC) regulations - namely, a licence for remote platform operation which enables you to run a casino-type online establishment in the first place. To acquire the licence, you must:
Thoroughly inspect and learn all the requirements, jurisdictions, taxation policies, and other specifics of the remote platform operation licence;
Pick the most fitting jurisdiction under which to run an online casino;
Be prepared to register your business locally with the help of a legal entity of some sort;
Be ready to settle all the paperwork - you may want to start gathering all the papers in advance (a certificate of no criminal record, a bank reference letter, and other types of documents may be necessary);
The UK government must make sure that your online casino’s operation is safe and that both its admins and users follow common regional rules when it comes to various gambling activities.
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