Fiona Williams

small business,marketing communications,website content,blogs,social media,press releases,user guides,presentations,profiles,reports,brochures,

Fiona Williams Small business marketing communications freelancer

Small business is my thing.

Here are some of the things I know about small business. You’re brave, entrepreneurial and care about your customers; you’re busy, wear many hats and expect value for money. I get small business; I’ve run two of my own.

Some of the things I can help your small business with: websites, blogs, social media, reports, brochures, newsletters, press releases, user guides, presentations, profiles, manuals and direct marketing correspondence. I can work with your content or write from scratch. And if you need photos, graphic design or web programming help, I know some talented people; I can coordinate them for you.

I can also help you with the strategy behind your content. Understanding who your customers are and what you should tell them. Understanding who your competitors are and how you are different. Understanding your opportunities and how to exploit them.

I have seven years experience in the financial services industry but have also worked in fundraising and industrial automation. I’ve been fortunate to manage a variety of projects, big and small; a couple that produced outstanding results were:

• The marketing and branding of a small software start-up that resulted in the successful sale of the start-up to a large US corporation. • A direct marketing campaign that grew a school fundraising concept from inception to 50 events in the first year and 120 events in the second year.