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20 x landing pages aimed at 4 different audience segments, following information provided in audience personas and on product websites.
DUE 20 MAY
Full brief, sample URLs and product pages to be provided.
The client is a reseller of flooring products. Australian based. Seeking experienced writer.
I need detailed sales content to answer potential customers’ pain points and questions.
Content is to be written for sales conversion by describing flooring product quality and purpose, with an emphasis on the benefits and the ease of doing business online with the company.
They are to be positioned as a credible and reliable source of professional advice about making the right flooring choice for the purposes of each of the four potential buyer groups.
This is NOT SEO. This is creating relevant content for each audience segment that answers their questions and compels them to act.
I have based quote on $100 per page which allows time for briefing, assessing info, client amends etc based on around $75 ph. I have extensive exp writing for building products market, in particular I wrote & produced a series of videos for CSR Flooring products in 1980s and am attuned to sales oriented material. Would love to work on this with you. Regards Lyndall
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